إريك De Guzman

EIGHTClouds Marketing team amplifies our vision and mission, positioning us as a trusted
boutique alternative investment firm. By shaping narratives and fostering connections, we
strengthen our brand and drive engagement with stakeholders across the Middle East and
beyond.
• Designed impactful presentation decks and branding assets, translating complex
ideas into clear, engaging visuals.
• Delivered consistent digital and print materials (logos, brochures, social media
graphics) aligned with corporate identity and client objectives.
• Collaborated with cross-functional teams to craft visual communication strategies that
enhanced brand recognition and audience engagement.

Responsible for creating visually appealing and engaging designs for digital platforms. Work
involves using various software tools, such as Adobe Creative Suite (Photoshop, Illustrator,
InDesign), to design graphics for websites, social media, mobile apps, and other digital
channels.
• Develop visual assets such as banners, icons, infographics, and illustrations to enhance
digital experiences and communicate messages clearly.
• Design intuitive, visually appealing user interfaces for websites and applications with a
strong focus on usability and interaction.
• Create engaging social media graphics, and when required, produce animated or
interactive content using tools like Adobe After Effects.

material, establishing the overall look for a campaign or media piece and approving designs

distribution of social ads, store visuals, and lifestyle photography for mall

In charge of all signages layouts Directional, Educational tips, Mood Visuals, Pricing
materials in collaboration with our Visual Merchandising Department.
• Designed and produced a wide range of marketing visuals including banners, posters,
rollups, danglers, bridge banners, unipoles, and indoor/outdoor creatives.
• Conceptualized and developed innovative design themes aligned with Visual Merchan
dising (VM) concepts to support campaigns and brand identity.
• Managed and maintained a comprehensive graphic archive of logos, photos, and
artwork to ensure consistency and accessibility across projects.