Hicham Stouri

▸ Designed and launched 5+ WordPress/WooCommerce e-commerce stores for SMB clients in retail and
hospitality, achieving an average 20% increase in organic traffic and 15% revenue uplift within the first
quarter.
▸ Built end-to-end automation workflows using n8n and Zapier — eliminating 10+ hours/week of manual admin
tasks and cutting customer support response times by 30%.
▸ Developed A/B-tested social media growth strategies for B2C clients, boosting average engagement rates by
15% and growing follower bases month-over-month.
▸ Implemented AI-powered lead generation funnels using ManyChat and email sequences, improving lead
capture efficiency by an estimated 25%.

▸ Executed on-page SEO and conversion rate optimization across 40+ product pages and blog posts,
increasing search engine visibility by 30% and organic traffic by 20% within 6 months.
▸ Managed e-commerce operations including product catalog updates, inventory tracking, and order workflows
with 100% accuracy across all SKUs.
▸ Optimized metadata, keyword targeting, and internal linking structures to improve Google rankings; monitored
KPIs weekly to refine marketing ROI.
▸ Supported Google Ads campaign management for 5 client accounts — updating ad creatives, tracking
performance, and reporting on key metrics.

▸ Deployed an AI-powered chatbot integrated with CRM workflows, capturing an average of 30 qualified
leads/month and reducing manual follow-up by 40%.
▸ Built and optimized automated email marketing sequences that increased customer engagement by 12% and
improved open rates through segmentation and A/B testing.
▸ Managed multi-platform social media presence and maintained brand consistency across all channels,
contributing to steady audience growth over 16 months.