Fabrizio Tommaso Rossi Barattini

► Responsibilities
• Hired to lead the incorporation of a new company and office opening and set-up.
• Created business systems and processes from scratch: Finance and Accounting, Administration and HR, Sales and Operations.
• Directed full development lifecycle, including business plan and feasibility study, concept design, getting permits and approvals from relevant authorities, No Objection Certificates (NOCs) and registrations; off-plan sales and marketing; construction.
• Implemented Salesforce.com® CRM system to manage and supervise sales and clients’ activities.
• Supervised 5 team members covering Accounts, IT, Customer Service, Sales & Marketing.
• Set-up of new Accounting Department by implementing ePMS® ERP system.
• Performed due diligence for the acquisition of distressed projects.
• Supported the General Manager in all strategic decisions and ad hoc activities.
• Scenario Analysis, Alternative Analysis, Risk Analysis, Cost-Benefit Analysis.

► Achievements
• Increased 6% in expected sales proceed, equivalent to AED 13.5M, by obtaining permission to convert commercial area to residential.
• Saved construction costs of up to AED 5M by obtaining 15k sq ft floor area instead of 9k sq ft, resulted in building 10 floors less thus dropping common areas impact on Gross Sellable Area (GSA) from market average of 20% to 16%
• Saved AED 2M costs for enabling works by advising consultants to perform extra analysis, resulted in reinforcement of the shoring and avoidance of piling.
• Obtained AED 2.5M as VAT refund from Federal Tax Authority (FTA) for 2018 and 2019.

► Project Highlights­
Played significant role in developing Park View Tower in JVC, 429k sq ft construction plot to build 25-story residential building featuring 278 residential units and 2 retail shops.
Applied PMP principles from inception to handover:
- 229k sq ft net Sellable Area
- AED 141M construction cost
- AED 243M expected sales proceed

► Responsibilities
• Represented group of companies and reported directly to General Manager and Shareholder.
• Conducted general consultancy with reference to feasibility studies, financial, contractual, and legal aspects, within Almasah International Real Estate Development LLC company, by doing the interest of Magum as investor in Almasah products.
• Coordinated across multi-departments: Legal, Project Management, Finance, and Collection.
• Prepared business plan from scratch for constructing 25-storey project in Jumeirah Village Circle worth AED 141M construction cost.
• Arranged contracts and legal documents, in accordance with rules, regulations and procedures set by Dubai Land Department and RERA (Real Estate Regulatory Agency).
• Managed residential properties worth AED 14M.
• Processed the sale of 350k sq ft off-plan properties, among three residential projects, and resale of ready properties by coordinating with brokers, developer, and relevant authorities.

► Achievements
• Negotiated discount of AED 7.4M on the purchase of 106 residential units in a project in Dubai Marina; finalized SPAs’ amendment with the developer and re-negotiated with Dubai Land Department for the re-issuance of the Oqood contracts.
• Sold 90 off-plan properties, covering 64.6k sq ft, generating a profit of AED 13.4M.
• Finalized the acquisition of 10 ready properties from an offshore company for a total value of AED 8M: earning an average of 8% yield for the investor with the property management.
• Successful conveyance activity for all transactions.
• Boosted the collection of due instalments for a delayed project in Dubai Marina, by dealing with and obtaining the trust of more than 100 investors, affected during the 2008-09 crisis.

► Responsibilities
• Initially supported the marketing team in the relationship with prospect and existing clients.
• Realized and produced marketing material to support the sales.
• Transferred to the purchasing department yet to be set-up.
• Implemented purchasing processes and procedure which have been acknowledge within the company policies.
• Coordinated with the Admin, Finance, Legal and Project Management department.
• Reported to the COO.

► Responsibilities
• Developed the website and the marketing material: flyers and brochures.
• Implemented Web Marketing campaigns, improving the rank within the search engines, increasing link popularity. Basic SEO activities, in cooperation with the IT Manager.
• Supervised the operations, by reporting directly to the General Manager.
• Analyzed processes and procedures with the aim of finding room for optimization, to increase the efficiency.
• Supported IT Manager with implementation of the internally developed ERP system, with the final goal of managing the service request from the initial call to the assignment, to the execution.

► Responsibilities
• Supported the General Manager in searching, purchasing and shipping material to a Dutch-Chinese Company.
• Supervised the loading of scrap into the containers, to control the quality of the same.
• Travelled across Italy, to Algeria and to Romania.

► Responsibilities
• Founder and shareholder of the company.
• Implemented the proprietary e-commerce platform in HTML/CSS.
• Obtained public funds amounting EUR 25k for innovative startups.
• Responsible of website optimization, SEO activities and online marketing campaign with Google AdWords, to increase the visibility of our e-commerce platform.
• Contacted fashion journalists to obtain free space in magazine, newspapers and other media.
• Processed the online purchase orders, from the email confirmation to the packaging, to the shipment to the client via courier.
• Supported the Sales Manager in the research of shops around north part of Italy which may match with the products positioning.
• Arranged the appointments for the Sales Manager by optimizing the route in order to make as many appointments as possible, without wasting time and money in travel expenses, through the help of Google Maps.

carrying out of ATL communication for Pirelli, Telecom Italia and some Diageo brands, and BTL communication for Telecom Italia, answering to the communication needs of the clients with creative purposes, arranged with the creative staff. Developing a good communication expertise, knowing the dynamics and the principal actors.

a commercials and film production company. Arranging resources (people, facilities, locations) needed in order to realize commercials, and managing them before, during and after shooting. About 20 commercial sets of experience, in theatre and outside, in Milan and abroad. I’ve worked also for a video clip and a TV broadcast. I have worked with other companies: Orlando Film, Mercurio Cinematografica and The Box Film. Flexibility, managing skills and team-working needed.