Senior regional sales manager
Dmk Deutsches milchkontor GmbH
Total years of experience :14 years, 11 Months
Managing distributors in ME
Sales planning and forcast all channels by country.
- Managing distributors in 10 countries
GCC LEVANT MENAT.
- Developing distribution channels.
- Setting yearly sales & marketing plans to ensure targets are meet.
- Product innovation feedback and planning with HQ to meet each market demands.
•Handling all aspects of Modern& traditional trade channels from: -Trade marketing activities -Sales & distribution -Contracting and yearly trade agreements - Monthly Quarterly and yearly sales forecasting - Building brand image and growth opportunities Brands like but not limited to: Café Najjar, Miscela Doro Espresso, pronto foods, Krikita nuts.
•Expertise in key accounts negotiation and contract signing (Carrefour, Hyperpanda, lulu, CP). •Evaluate assigned territories to ensure all business opportunities are being maximized •Ensure all trade marketing information and reports are up to date and accurate. •Establish an excellent relationship with lower and upper trade to maximize volume and in store presence with agreed budgets •Work closely with distribution sales force to maximize distribution efficiency and minimize oos •Supervision and guidance of merchandiser activities to ensure all products in store furniture is maintained in clean working conditions and complies with agreed planograms •Utilize point of sales materials in the most efficient manner
handeling all trade marketing aspect from implementation of cycle plans controlling OOS & sales forcast to budget by geographical area
•Develop strategic selling concepts and activities to grow P&G's business and the customers' sales.
•Carry out the implementation of the store execution part of the customer’s Joint Business Plan in order to achieve the desired sales target and superior in-store presence.
•Acquire deep understanding of customer strategies and their shopper needs in order to devise the right plans for the customer.
•Account penetration; by building and maintaining strong customer relation to facilitate collaboration and the achievement of desired business result and joint work.
•Ensure sufficient outlet coverage based on business need and in line with assigned journey plan in order to achieve and maintain the desired in store fundamentals results.
•Collaborate, energize, direct and manage merchandisers assigned to their sections in order to achieve the desired in store fundamentals results.
•Market Intelligence; by communicating internally any event taken by customer/competitors which can have an impact on the business.
business management