partner in GCCB
Green Community Commercial Brokerage
Total years of experience :33 years, 2 Months
♦ May 2007 to Date. Working as a partner in GCCB (Green Community Commercial Brokerage) Real Estate in Dubai (UAE)
♦ September 2003 TODATE Principal Marketing Consultant & CEO, Asian Management Systems.
♦ February 2003 to September 2003 General Manager Marketing, Sitara Chemical Industries Ltd (Annual Turnover 52 Mill USD)
♦ 2002 to 2003 Principal Marketing Consultant & CEO, Asian Management Systems.
♦ 1996 till 2001 General Manager Marketing in Al-khair Group of Industries.
• 1997-98 Monitoring of product test study of lighters and matchboxes in 10 provinces of China for Swedish match AB. (45 days)
• 1998 Market study to assess potential for export of marble/onyx products to U.K and Czech Republic. (25 days)
♦ 1986 till 1996 Principal Marketing Consultant, Asian Management Systems.
Turnkey marketing services to A.K. Industries, Big Mak Foods LTD, Kabirwala Dairies LTD and Al-khair Gadoon LTD.
• Basic data collection.
• Preparation of marketing plans.
• Recruitment of suitable staff.
• Implementation of marketing plan & introduction of efficient control systems.
• Designed reporting and feedback systems.
• Media planning & selection of advertiser.
• Handled their marketing for two years successfully & captured sizeable market share.
Main research assignments handled in Asian Management Systems (Management Consultants)
• Extensive consumer survey of tetra pack milk/fresh milk conducted in Punjab, NWFP covering every city to establish trend in the use of milk for Kabirwala dairies (LTD)
• A nation wide survey of textile & garments, industry, trade & consumers.
• Monitoring of market research and product test study in 10 provinces of P.R China.
Additional International job experience: • 1995 Market study to assess export opportunity for Pakistan's yarn and footwear in Mauritius and Kenya. (40 days)
1984-86 Marketing Manager, Meetco Group of Cos, Dubai (U.A.E) & Muscat (Oman)
1982-84 Marketing Manager, Orient Match Co LTD subsidiary of Swedish Match.
• Responsible to managing director for sales, advertising, merchandising, sales promotion activities, R&D, product development, budgeting and strategic planning.
• Restructuring of the sales department and planning for achieving sales objectives.
• Sales forecasting, brand and pack-wise.
1978-82 Branch Manager, LIPTONS LTD, Lahore & Sargodha (branches)
Responsible for the sales aspects of the assigned area, accounting, personnel, legal as well as administrative matters. The major job elements were: • Development of effective sales set-up.
• Planning for achieving desired sales results.
• Sales forecasting right from each market level to the whole territory (product wise)
• Arranging & controlling stocks at all levels and monitoring of expenses.
• Organizing sales territories & tour plans of sales staff.
1976-78 Marketing Executive, Packages limited.