Social Media & Digital Marketing Specialist
Damac Properties
Total years of experience :5 years, 1 Months
Along with some responsibilities from the previous role:
• Designed the Community Engagement team strategies aligning with BitOasis's goals and vision.
• Develop engaging and creative social media content to drive brand awareness and increase engagement on different platforms following the market trends.
• Designed the first gamified Ambassadors program in the region.
• Create, develop, and illustrate competitive and market analysis/presentations in high-level reports.
• Took part in developing the level of Arabic crypto and blockchain content in the region.
• Track social media performance and presence and prepare weekly/quarterly reports.
• Test, implement, and onboard team members to relevant management and tracking tools.
• Plan and execute projects on bridging the gap between the product and the community.
• Contributed to increasing the follower and engagement rates by 51%.
• Reactivated social media channels and led the organic growth of pages by 150%.
• Created and executed weekly content calendars.
• Managed the company's online presence on different channels and took part in creating the BitOasis community.
• Plan, and execute Twitter Spaces with management team members and the community for AMA sessions.
• Created and published blog posts following company and market events.
• Started the company's influencer campaigns, content, and communications and managed the program.
• Collaborated with partners and other departments to create and develop social media timelines for brand messages, campaigns, and new product releases.
• Proactively/reactively interacting with users, actively listening to their concerns, and resolving their issues to build the happiest BO community!