Farooq Ahmed

Develop, manage, and evolve our SEO strategy, roadmap and vision to meaningfully grow the audience.

Provide reporting and analysis on SEO initiatives across the organization.

Empower the editorial, demand generation, and broader marketing organization with SEO best practices.

Work across the organization to find and capitalize on link-building opportunities.

• Technical E-Commerce SEO (Magento)
• Handling of 404 pages and redirections
• Working with web tech on SEO improvements
• On-page optimizations for keyword targeting
• SEO performance and monitoring
• Coordinate with marketing, product & technology teams to inline campaigns
• Off-site SEO strategy
• Video Marketing
• ASO

Manage all SEO campaigns for clients.
Manage SEO team
Manage SEO pitches

Contributing to company and industry blogs and managing e-communications;
Assisting with paid media including liaising with digital advertising agencies;
Developing and integrating content marketing strategies;
Keeping up to date with current digital trends;
Managing the contact database and assisting with lead generation activities;
Negotiating with media suppliers to achieve the best price for clients.

Supervised SEO/SEM team and projects throughout the project's life line, Initiate and implement new processes within the Web Marketing department. Execute SMM campaigns for client

Supervised SEO team and projects throughout the project's life line, Initiate and implement new processes within the SEO department.

Worked on variety of projects assigned by manager including company website. Successful in generating potential leads for company and help clients to increase their visibility on search engines.

Worked on variety of projects given by a team lead.

Analysis, planning, implementation and monitoring of websites on the basis of complete Search Engine Optimization (SEO) techniques.

On-Page Optimization of different websites using different techniques (convert table based website into div and CSS based). Managing team for on-page optimization

Off-Page Optimization of web sites with different link building techniques e.g. article distribution, directory listings, blogs and forum postings, social networking etc.

Worked on minor projects independently by team lead.

Wrote Test Cases for Parasoft product called GRS (Group Reporting System), worked with XSL and JAVA using internationalization for English/Japanese version of GRS, translate text files into HTML using JAVA and XML and wrote documentation for GRS top level reports. Wrote JAVA programs to remove unnecessary XSL files from GRS and wrote an application for GRS document manual using XML configuration.