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Farshan Hameed, ASSISTANT MANAGER – CORPORATE SALES

Farshan Hameed

ASSISTANT MANAGER – CORPORATE SALES·ABANS PLC

Sri Lanka

Higher diploma, business management

Work experience

Total years of experience: 9 years, 7 months

ASSISTANT MANAGER – CORPORATE SALES

January 2022 - Present

ABANS PLC

Colombo 3, Sri Lanka

January 2022 - Present

I leverage my expertise in business development and corporate sales to drive growth for Abans
PLC, representing LG Commercial Display Products such as Video Walls, Outdoor LED
Signage, Smart Boards, and Transparent OLED Displays. With a strong track record in tender
acquisition and strategic proposal development, I have successfully secured high-value contracts
across both private and public sectors.
Recognized as one of the top performers in my division and the 2nd Runner-Up in Corporate
Sales at Abans PLC, I also earned the SLIM National Sales Award (Bronze) distinguishing me
among the top sales professionals in Sri Lanka.
My accomplishments include achieving a record-breaking LKR 100 million project for HSBC in
2023, exceeding targets with a LKR 40 million deal with Namal Balachandra, and leading
marketing exhibitions such as hotel expos and the Construction Expo to generate a robust client
pipeline. Additionally, I successfully executed the sale of Sri Lankas first Transparent OLED
screen, showcasing my ability to pioneer innovative display solutions in emerging markets.

Company industry:
Retail & Wholesale

SENIOR SALES & MARKETING EXECUTIVE

July 2019 - December 2021

CORPORATE, TAZA INTERNATIONAL (PVT) LTD

Colombo 4, Sri Lanka

July 2019 - December 2021

• Designed and executed marketing strategies aiming to improve the retail business and
e-commerce site.
• Corporate Key accounts selling and maintaining customers

Company industry:
Agriculture & Crop Production

SENIOR SALES EXECUTIVE

July 2018 - June 2019

SATHOSA MOTORS – ACCESS GROUP

Colombo 2, Sri Lanka

July 2018 - June 2019

• Conducted comprehensive market research, analyzing competitor activities, sales trends,
and new product launches to inform strategic decision-making.
• Proactively participated in government tenders, expanding our reach and securing new
business opportunities.
• Fostered relationships with banking and leasing institutions, establishing new sales lead
funnels to nurture potential clients to the sales team.
• Pioneered the teams participation in exhibitions like the JITF, introducing them to new
market segments and driving sales growth.

Company industry:
Automotive Dealership & Distributor

SENIOR SALES EXECUTIVE

April 2014 - November 2015

Transmarine Logistics (pvt) ltd - MGH group

Colombo 2, Sri Lanka

April 2014 - November 2015

Thrived in a competitive logistics environment, successfully marketing logistics services based
on competitive rates, efficient transit times, and timely updates. Cultivated strong client
relationships by providing exceptional service, including:
• Export Operations Management: Supervised, planned, and executed export operations
for esteemed global clients like Metro Global Buying Systems (Hong Kong), Carrefour
(France), Uniserve (England), and Logwin (Germany).
• Client Relationship Building: Maintained consistent communication with both overseas
and local customers, providing real-time updates, essential documents, and necessary
information to foster trust and loyalty.

Company industry:
Distribution, Supply Chain & Logistics

Education

Asia Pacific Institute of Information Technology (APIIT) (University OF Stratfordshire

June 2025

June 2025

Higher diploma, business management

United Kingdom

Sri Lanka Institute of Marketing

September 2014

September 2014

Diploma, Marketing

Sri Lanka

LYCEUM INTERNATIONAL SCHOOL

July 2010

July 2010

High school or equivalent, Commerce

Sri Lanka

Skills

BRANDING
Intermediate
BRANDING
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
ENTERPRISE SALES
Intermediate
ENTERPRISE SALES
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MARKETING CONCEPTS
Intermediate
MARKETING CONCEPTS
Intermediate
MARKETING STRATEGIES
Intermediate
MARKETING STRATEGIES
Intermediate
SALES
Intermediate
SALES
Intermediate
SALES MANAGEMENT
Intermediate
SALES MANAGEMENT
Intermediate
STRATEGIC THINKING
Intermediate
STRATEGIC THINKING
Intermediate

Training and Certifications

Certifications
GCSE Ordinary level Exams
Completed GCSE Advanced level Exams
Preliminary Certificate in Marketing