احمد توفيق

• Director of the main branch of his department
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Managing the groups sales branches
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Logistics responsible for distributing goods to the branches
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Supplier relations officer
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Responsible for the main warehouse of the group
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Staff weekly meeting and training for upcoming technologies and
products
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Follow up attach rate, basket size and closing ratio
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Plan and apply daily/monthly target achievements
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Gap analysis achievement report
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Force majeure handling with risk assessment plan
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Responsible on services material
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Customer complains daily report
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Suppliers products issues monthly report
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Managing and handling products delivery services hand to hand
with stuff
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Managing Key events assurance (Mega sale, Ramdan, …, etc)
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• Direct comprehensive sales operations and logistics distributions for the groups
main product branches.
• Oversee inventory control, replenishment frameworks, and operational safety
metrics across the primary corporate warehouse.
• Cultivate and negotiate critical strategic relationships with international and
domestic product suppliers.
• Implement data-driven daily and monthly sales target structures, performing
regular gap analyses and achievement reports.
• Design robust risk assessment frameworks and force majeure mitigation
protocols to safeguard business continuity.
• Lead weekly strategic alignment and development meetings for staff, updating
teams on operational technology integration and product features.
• Monitor core retail performance metrics closely, driving improvements across
customer attach rates, basket sizes, and final closing ratios.
• Manage end-to-end consumer resolution workflows, tracking metrics through
standard daily complaint analysis logs.
• Spearheaded operational execution for high-impact commercial events, including
seasonal Mega Sales and Ramadan retail campaigns.

• Managed high-profile corporate electronics assortment accounts, optimizing
revenue channels for Sharaf DG, Extra, Virgin Megastore, and Lulu Hypermarket.
• Directed commercial pricing strategies, wholesale cost analysis, and localized
promotions to optimize margins for regional distribution dealers.
• Partnered with company ownership to deliver detailed visual profit-and-loss
assessments, margin analytics, and corporate budget forecasting.
• Controlled cross-border operational distribution logistics, overseeing critical
administrative processes including DOA, RTV, Shrinkage, LPOs, and Stock
Requests.
• Exercise full accountability for multi-regional promotional staff, steering product
lines across 3 mobile hardware and 9 dynamic accessory brands.
• Launched regional localized social media advertising campaigns to catalyze
product lifecycle movement and visibility.

Assign daily/ monthly target for stuff

Assortment Accounts (Sharaf-DG + Extra + Virgin + LULU)
Create orders and follow up for Availability
Responsibility about selling price and cost and creating offers for
dealers
Analysis target action plan Achievement
Responsibility budget and corporate accounts
Responsibility with owner to analysis profit and net profit and
margin
Responsibility to creating line up in our account to distribute with
dealers
Responsibility for DOA & RTV & Shrink & LPO & Tock Request &
-PO
Full responsibility for all manpower promoting in OMAN & AUE
Dealing with three brand in MOBILE category & nine brand in ACC
Social media advertising
Suppliers dealing and negotiation
Business development
Analysis target action plan Achievement
Responsibility for budget and corporate accoun

• Supervised department stock workflows and visual availability parameters
according to the commercial divisions monthly tactical roadmap.
• Partnered directly with the Resource Protection Department to clear
comprehensive quarterly asset protection and operational risk audits.
• Conducted thorough bi-weekly competitive benchmark studies analyzing
competitor pricing matrices, offers, and item distribution gaps.
• Instituted formal staff performance review structures, combining daily field
mentoring with targeted weekly team validation evaluations.

Managing stock availability and control by following and achieve
commercial department monthly business plan
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Products management report
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Handling quarterly audit report with resources protection
department
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Competitors Bi-week audit products availability, prices and offers
report
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Daily audit on products, offers prices and stock report
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Performance weekly meeting and evaluation for stuff

• Delegated daily sales and volume milestones across regional floor personnel while
monitoring monthly performance appraisal matrices.
• Facilitated structured retail customer service escalations, reinforcing service
quality standards across fulfillment pipelines.
• Conducted technical training tracks focused on advanced product features,
customer conversion mechanics, and stock lifecycle tracking.
• Maintained total visual merchandising alignment and strict operational readiness
protocols across department floors daily.
• Successfully co-managed from scratch floor operational setups and grand
openings for 4 new regional storefronts.

Daily assign target achieves
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Monthly assign target achieves
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Costumer complains handling

• Consistently surpassed daily and monthly individualized sales volume targets for
consumer entertainment lines.
• Resolved immediate front-end customer concerns, maximizing retention and
overall brand satisfaction scores on the showroom floor.