Marketing Account Manager
Leadfox
Total des années d'expérience :5 years, 4 Mois
Act as the primary point of contact for Leadfox One program clients.
Organize meetings with clients
Ensure the renewal of mandates through upselling and cross-selling.
Gather references for the creation of testimonials and case studies.
Guide and assist clients in launching their Ads campaigns (Facebook, LinkedIn, and Google).
Conduct client account performance analyses and keep statistics up to date.
Perform performance analyses of client Ads campaigns.
Identify optimization opportunities.
Identify untapped business opportunities with clients (upsell).
Technologies used: Leadfox, ClickUp, Hubspot, Slack, Loom, Meta Business Suite, Google Ads, Linkedin Campaign Manager, AgencyAnalytics, Microsoft Office (Word, Excel, PowerPoint), Canva
Respond to tenders in order to secure new contracts for the company.
Study the needs expressed by prospects in order to propose an offer tailored to their requirements.
Plan and allocate tasks among team members.
Conduct regular follow-ups (holding regular meetings with clients).
Prepare annual statistical reports.
Develop and implement annual digital and 360-degree strategies.
Develop client Ads plans (Facebook & Instagram Ads/Google Ads/Linkedin Ads)
Technologies used: Meta Business Suite, Google Ads, Linkedin Campaign Manager, Microsoft Office (Word, Excel, PowerPoint), Canva, Iconosquare, Trello, Hubspot
Design, build, and maintain clients' presence on social media platforms.
Develop statistical reports for all client digital campaigns and assess them against objectives (ROI and KPIs).
Develop and implement digital strategies.
Prepare annual statistical reports.
Develop and implement mini digital strategies.
Prepare annual statistical reports.
Supervise the activities of community managers.
Technologies used: Meta Business Suite, Google Ads, Linkedin Campaign Manager, Microsoft Office (Word, Excel, PowerPoint), Canva, Iconosquare, Trello, Hootsuite
Managing clients' social media accounts
Implementing methods and tools to achieve the clients’ objectives
Influencers’ management
Digital monitoring
Overseeing and tracking brand reputation
Creating Social Media Plans
Developing monthly, quarterly, and semi-annual statistical reports
Developing and implementing brand advertising campaigns
Creating and executing activation plans
Implementing annual brand strategies
Conducting digital audits and benchmarks
Technologies used: Meta Business Suite, Google Ads, Linkedin Campaign Manager, Microsoft Office (Word, Excel, PowerPoint), Canva, Iconosquare, Monday, Hootsuite