Ginelle Ballesfin, Sales Specialist

Ginelle Ballesfin

Sales Specialist

Middle East

Location
United Arab Emirates - Dubai
Education
Diploma, Business Management
Experience
9 years, 5 Months

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Work Experience

Total years of experience :9 years, 5 Months

Sales Specialist at Middle East
  • United Arab Emirates - Dubai
  • January 2012 to September 2014

Jan 2012 - current Sales Specialist - Middle East (Movement within the Company)
Starwood International
• Handling Middle East accounts / clients with inbound and outbound bookings
• Both for Leisure and Corporate accounts, more on group bookings with FIT
Contracting.
• Project coordinator for Middle Sales Mission and Arabian Travel Market for
Starwood Hotels in the Middle East.
• Other task being assigned by the Global director of Middle East, Turkey & Greece.
Group Sales Specialist
Starwood Hotels & Resort - "Sheraton Jumeirah Beach Resort"
• Build up and maintain a strong relationship with the Tour operators and travel
agents after you have identified potential
• Assist and ensure strict monitoring of group quotations and meet the customers' requests on the same day as standards without any delay.
• Regularly invite T O decision-makers and Travel agencies with high potential
• Participate in core promotional activities of the hotel to maintain contact with existing customers and develop new contacts and relations
• Liaise with the client prior to the event to establish all needs and preferences, and ensure the information is disseminated thoroughly to all appropriate
departments through formal handover.
• Ensure the correct routing for the entire group including traces on opera, and keeping the system up-to-date with enquiries status, revenue etc
• Ensure tracking of room night production of the group through Opera
• Use creativity and propose new ideas that can increase sales and customer
loyalty
• Produce his own action plan and organize his daily activities according to the objectives of the Department by managing effectively his time.
• Participate in training & development programs of the Department and apply
techniques learned during the exercise of his functions.
• Responsible for the development of the monthly/weekly report of groups
• Achieve the revenue target assigned by the Director Of Sales & Marketing.
• Perform any other task that will be entrusted by the Sales Manager/DOSM
• Advising the DOSM/DOR of any variances to forecasts.
• Present all written material in a professional and creative way according to examples given and company standards.
• Produce Group Summary and memorandum accurately and timely, ensuring
client signature is sought prior to internal distribution.

Part-time Freelance Event Coordinator at Freelance
  • Philippines
  • August 2008 to December 2011

Aug 2008 - Dec 2011 Part-time Freelance Event Coordinator
• Latest event coordinated: o Siochi-Ballesfin Wedding, Tagaytay, Philippines
o Birthday parties for kids and adults

Hostess / Waitress at Little India Grills
  • Australia
  • March 2010 to February 2011

Mar 2010 - Feb 2011 Hostess / Waitress
Little India Grills
Yarralumla, Canberra, Australia

Research Associate at International Rice Research Institute
  • Philippines
  • April 2009 to February 2010

April 2009 - Feb 2010 Research Associate (Part-time Job during MS)
Aurora Economic Development Council (Project - Business Planning)
Philippines

• Involves in the planning and preparation of Aurora province's 30 yr
comprehensive development plan.
• Conducted 30 Business plans in combinations of Agriculture, Forest, Fishery and
Commercial sector
• Conducted seminars and trainings for the people of Aurora province in terms of income generating activities.
• In-charge of the financial assessment of each business plans, such as profitability of the business.

"Regional Sales Control Executive" at Nestle Philippines Inc
  • Philippines
  • August 2007 to April 2009

Aug 2007 - April 2009 "Regional Sales Control Executive"
Nestle Philippines Inc.

• creates transparency around trade spend, overhead expenses, fixed assets and revolving fund of the region by providing the applicable monitoring tools and
relevant control measures.
• Acts as purchase requestor / operational buyer and ensures timely payment of suppliers.
• Supports the administrative requirements of the region (South Luzon) that is being
handled.
• Conducts trade checks and audits within the regions accounts to check the accuracy and verifies the validity of the claimed amount for a given support or trade
activities.
• Ensures that measures are taken to continuously improve accounts receivable days
credit and market returns.

Sales Manager at Sonic Sales & Distribution, Inc
  • Philippines
  • October 2006 to September 2007

• From Oct, 2006-Sep, 2007, accounts handeld, Robinson's Department Store, Metro Market
Market, Chains, Pioneer, Landmark, etc.

Sonic Sales & Distribution, Inc. (Modern Trade Distributor of Unilever Philippines)
• Perform Operational task and Management and Marketing on the assigned accounts.
(Supply, Demand, AR & total Account Management)
• Identifies Business building activities and merchandising innovations in trade.
• Manage implementation of Unilever in-store activities, such as Customer
Activation Promotions, Marketing functions, Category Management and others.
• Maintains a professional and credible relationship with Key Personnel of the trade and jointly plan for business building activity.
• Pioneered the set-up of Sonic Sales transfer of area in Davao City.
• Accounts handled from

Sales and Marketing Manager at Unilever Philippines - Veloce Distributions Inc
  • Philippines
  • May 2005 to September 2007

May 2005- Sep. 2007 "Sales and Marketing Manager"
Unilever Philippines - Veloce Distributions Inc.

Modern Trade Account Manager at Market Supermarket, Cash & Carry Supermarket
  • Philippines
  • May 2005 to April 2006

May2005-April, 2006:Landmark Supermarket, Landmark Department Store, Metro Market
Market Supermarket, Cash & Carry Supermarket & etc. /

Education

Diploma, Business Management
  • at University of the Philippines Los Baños
  • January 2011

University of the Philippines Los Baños 2009-2011 • MS Management • Major in Business Management

Bachelor's degree, Marketing and Price Analysis
  • at University of the Philippines Los Baños
  • May 2003

University of the Philippines Los Baños 1999-2003 § BS Agricultural Economics, § Major in Marketing and Price Analysis WORKING PAPERS "Income Inequality and Economic Growth in the Philippines."

Bayt Tests

IQ Test
IQ Test
Score 78%

Specialties & Skills

Microsoft Excel
Research
Microsoft PowerPoint
AND MARKETING
CLIENTS
CORPORATE ACCOUNTS
FORECASTS
INCREASE SALES
MARKETING

Languages

English
Expert
Filipino
Expert

Memberships

Starwood Sales Organization
  • Specialist
  • August 2013

Training and Certifications

Starwood Sales Academy (Training)
Training Institute:
Starwood Hotels
Date Attended:
September 2014
Duration:
32 hours

Hobbies

  • Lawn Tennis, Swimming, Paddle Boarding, Running
    I used to compete in Lawn Tennis during my college years and still continuously playing for leisure and maintaining healthy physique. I used to join small triathlon races about 5 years ago. I love running and swimming. I started to paddle board when I move to Dubai and loving it.