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Gurleen Nagpal, Operations & Marketing Lead

Gurleen Nagpal

Operations & Marketing Lead·Zoya Venture Real Estate

United Arab Emirates

Higher diploma, Interactive Media Design

Work experience

Total years of experience: 4 years, 5 months

Operations & Marketing Lead

January 2026 - Present

Zoya Venture Real Estate

Dubai, United Arab Emirates Hybrid

January 2026 - Present

Managed all real estate contracts, agreements, and meetings with developers to ensure
smooth transaction processes.
Produced, shot, and edited content for social media, creating engaging videos and posts
to promote the brand.
Generated leads through Meta Ads campaigns, driving client engagement and property
inquiries.
Led the hiring process, including recruiting, training, and onboarding commission-based
agents.
Coordinated daily operations alongside the company owner, supporting both business
strategy and team management.

Company industry:
Real Estate

Freelancer Social Media Content Creator

April 2025 - Present

King Realty Brokerage & Keystone Financial Experts

Brampton, Canada

April 2025 - Present

• Developed visually appealing posts and reels to enhance brand visibility and promote real estate listings effectively.
• Strategized and planned monthly content themes, ensuring cohesive messaging across platforms.
• Organized and optimized posting timelines to maximize audience engagement and interaction.
• Executed and managed targeted paid social media advertising campaigns to significantly increase reach and generate quality lead inquiries.
• Leveraged analytics to assess campaign performance, driving continuous improvement in digital marketing strategies.
• Collaborated with clients to align design aesthetics with brand identity, enhancing overall user experience.

Company industry:
Real Estate

Social Media Content Creator Freelancer

April 2025 - Present

King Realty Brokerage & Keystone Financial Experts (Agent Parveen Malhotra)

Brampton, Canada Remote

April 2025 - Present

Creating engaging posts and reels to promote real estate listings and brand visibility.
Planning monthly content themes and organizing posting timelines.
Running and managing paid social media ads to increase reach and lead inquiries.
Generated AI-driven social media content to boost engagement and brand visibility.

Company industry:
Real Estate

Freelance Web Designer/ SEO

January 2025 - October 2025

ReNova Pulse Energy (Startup)

Mumbai, India Remote

January 2025 - October 2025

Designed and launched ReNovas responsive website using HTML, CSS,
JavaScript
Implemented SEO strategies to improve search visibility and attract traffic.
Created visual content and social media posts with Photoshop, Illustrator,
Canva, and CapCut.
Assisted in early-stage digital marketing campaigns and optimized
content based on performance metrics.

Company industry:
Energy & Renewables

Digital Marketing & Content Specialist

March 2022 - August 2025

Trust Cosmic Immigration Consultancy

Mississauga, Canada

March 2022 - August 2025

• Designed compelling visual content using Photoshop, Illustrator, and Canva, ensuring alignment with brand guidelines.
• Created engaging videos with CapCut, significantly boosting audience engagement and achieving impressive view counts across social media platforms.
• Executed effective SEO campaigns, driving substantial growth in organic traffic and enhancing online visibility.
• Built and maintained responsive Wix websites, optimizing user experience and increasing average visitor time.
• Managed targeted Meta ad campaigns, delivering exceptional return on ad spend (ROAS) and generating a higher volume of leads.
• Ran successful Mailchimp email campaigns, resulting in improved open rates and click-through rates (CTR).
• Conducted thorough market research to inform design and marketing strategies.

Company industry:
Law Firm

Digital Marketing & Content Specialist

March 2022 - August 2025

Worldwide Talent Scout

Mississauga, Canada

March 2022 - August 2025

• Successfully managed digital marketing, design, and campaign strategies for 3 years, enhancing brand visibility and recognition.
• Produced engaging video content that achieved 100k-500k views, significantly increasing audience interaction.
• Strategically grew social media presence from 0 to 45k followers through effective content marketing tactics.
• Designed compelling visuals using Photoshop, Illustrator, and Canva, reinforcing brand identity.
• Developed short-form videos with CapCut, elevating engagement levels on platforms like Instagram and TikTok.
• Transitioning into web design and graphic design, leveraging digital marketing expertise to create visually appealing and user-friendly websites.

Company industry:
Recruitment & Employee Placement Agency

Web Designer

June 2023 - January 2025

AA Consultancy

Mississauga, Canada

June 2023 - January 2025

Created responsive, user-friendly websites using HTML, CSS, and JavaScript, ensuring
optimal performance and design.
Developed visual content, including images, videos, and GIFs, to enhance brand identity
and engagement across platforms.
Designed intuitive user interfaces and experiences, focusing on usability and improving
customer satisfaction.
Developed cohesive brand visuals, including logos, color schemes, and typography, to
maintain consistency across all digital assets.

Company industry:
General Engineering Consultancy
Job role:
Design, Creative, and Arts

Digital Marketing & Content Specialist

January 2022 - January 2025

Trust Cosmic Immigration Consultancy & Worldwide Talent Scout

Mississauga, Canada

January 2022 - January 2025

Single-handedly managed all aspects of digital marketing, design, and campaigns for 3
years, building brand presence and consistently earning recognition for driving growth and
visibility.
Created videos with CapCut, boosting engagement up to 60% and generating
100k-500k views, driving high engagement. views on Instagram, Facebook & TikTok.
Executed SEO campaigns, growing organic traffic by 70%.
Built & maintained responsive Wix websites, increasing average visitor time by 40%.
Managed Meta ad campaigns, achieving 4x ROAS and 45% more leads.
Ran Mailchimp campaigns, improving open rates by 25% and CTR by 18%.
Ran Meta ads that increased daily walk-ins by ~20.
Conducted various PR initiatives, including event booths, sponsorships, and podcasts, to
enhance brand visibility and community engagement.

Company industry:
Law Firm

Education

Durham College

January 2020

January 2020

Higher diploma, Interactive Media Design

Canada

GNIMS

June 2018

June 2018

Bachelor's degree, Mass Media (Advertising)

India

GNIMS

January 2018

January 2018

Bachelor's degree, Advertising

India

Skills

Social Media Marketing
Expert
Social Media Marketing
Expert
Google Analytics
Expert
Google Analytics
Expert
Social Media
Expert
Social Media
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Marketing
Expert
Marketing
Expert
Call
Expert
Call
Expert
ADVERTISEMENT
Intermediate
ADVERTISEMENT
Intermediate
ILLUSTRATION
Intermediate
ILLUSTRATION
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
EMAIL MARKETING
Intermediate
EMAIL MARKETING
Intermediate
CONTENT MANAGEMENT
Intermediate
CONTENT MANAGEMENT
Intermediate
WEB DEVELOPMENT
Intermediate
WEB DEVELOPMENT
Intermediate
DIGITAL MARKETING
Expert
DIGITAL MARKETING
Expert
CONTENT CREATION
Expert
CONTENT CREATION
Expert
ADOBE PHOTOSHOP
Expert
ADOBE PHOTOSHOP
Expert
WEB DESIGN
Expert
WEB DESIGN
Expert
Customer Service
Expert
Customer Service
Expert
Data Entry
Expert
Data Entry
Expert
ADVERTISEMENT
Intermediate
ADVERTISEMENT
Intermediate
CASCADING STYLE SHEETS CSS
Intermediate
CASCADING STYLE SHEETS CSS
Intermediate
FIGMA DESIGN SOFTWARE
Intermediate
FIGMA DESIGN SOFTWARE
Intermediate
FRONT END SOFTWARE ENGINEERING
Intermediate
FRONT END SOFTWARE ENGINEERING
Intermediate
HTML SCRIPTING
Intermediate
HTML SCRIPTING
Intermediate
INTERACTIVE MEDIA
Intermediate
INTERACTIVE MEDIA
Intermediate
JAVASCRIPT PROGRAMMING LANGUAGE
Intermediate
JAVASCRIPT PROGRAMMING LANGUAGE
Intermediate
MASS MEDIA
Intermediate
MASS MEDIA
Intermediate
RESPONSIVE WEB DESIGN
Intermediate
RESPONSIVE WEB DESIGN
Intermediate
WEB DESIGN
Intermediate
WEB DESIGN
Intermediate

Languages

English
Native Speaker
Hindi
Native Speaker

Training and Certifications

Certifications
EF SET English Certificate (C2 Proficient)
Foundations of User Experience (UX) Design Certificate
Google Digital Garage (The online marketing fundamentals