Retail Sales Director
Alam Altawasol Electronics LLC
Total years of experience :23 years, 11 Months
Regional Sales Head - UAE, GCC & KSA ( July 2015 - till date), Managing $70M Distribution business with 25 team members, Streamlined the Inventory level from 400days to 90days in 6months & Controlled the Receivables exceeding 45days
1. Assigning KPI to the team.
2. Responsible for Revenue, Receivables & Inventory.
3. Ensuring Each country acheive there target.
4. Customizing promotion's with the retailers as per there marketing calender .
5. Providing timely inventory forecast to the vendor.
Regional Head UAE & GCC ( June 2013 - June2015), i-life was a New start up company in 2013, I have Expanded the brand in GCC countries, with revenue generation of $40M in 2015, Managing the team of Sales manager’s in GCC.
1. Assigning KPI to the team across GCC & KSA.
2. Ensuring stocks availability with the Distributors & Retailers.
3. Planing retail promotion's across the region as per the respective country requirements.
4. Ensuring Brand visibility in all retail outlets
5. Responsible for Distributor & retailer Sellout.
Managed retailer's Like Carrefour, Lulu, Fucom, Yusuf al ghanim, Eureka, SharafDG, Emax, Tech Link, Home electronics, Jarir, Extra, Hyper panda & channel Partners across GCC .
was founded in 1974. Jumbo is one of the leading names in the field of consumer electronics, information technology, telecommunications, home appliances, office automation and entertainment.
Select Highlights:
Responsible for Bahrain Region
Developing new marketing strategies on increasing of new resellers.
Product management and pricing strategies.
Frequent interaction with HO & Vendors.
Responsible for creating demand generation by planning and implementing promotional activities like advertisements, road shows, exhibition etc.
Responsible for developing new channel partners and making new strategies for product promotion.