Business Development Manager (FMCG) - Middle East
HLL Lifecare Ltd (Consumer Products Division)
مجموع سنوات الخبرة :19 years, 0 أشهر
Appoint & manage the network of distributors across GCC Monitoring the sales/merchandising activities of distributor’s sales staffs through market visits and report corrective measures wherever necessary Designing Trade Schemes/ Consumer Schemes and BTL activities Design & procure POS materials, brochures, branded gifts etc Assisting & supporting the distributor in getting product listing in major retail chains Plan display solutions for retail level to ensure dominance in category shelves Energizing the field force by conducting activities like Task Force, Surprise Schemes etc.
Handling distribution network in Northern Kerala with one Super Stockist, 21 Sub-Stockists & 4 Direct Stockists
Recruiting, training and motivating sales team of PSR’s & SSR’s
Ensuring window displays, shelf share & category dominance in retail outlets
Identifying and appointing stockisst / sub-stockiest in potential areas to expand market coverage and service frequency
Responsibilities as Sales Executive
• Deftly managed the Traditional Trade business in Thrissur and Palakkad district with team strength of 11 Distributors, 21 Sales Men and 2 Route Trainers
• Successfully identified and appointed stockist in potential areas to expand market coverage and service frequency in order to achieve primary and secondary targets
Responsibilities as Sr. Customer Executive
• Deftly managed the Stand Alone Business and independently handled Super Markets and Retail Chains
• Successfully ensured Gold Standard execution in 128 Stand Alone outlets in Bangalore
MBA - Sales & Marketing