Marketing Manager
ARY Digital Network
Total years of experience :11 years, 6 Months
Developed and executed successful multi-channel marketing strategies for increased brand awareness, lead generation, and sales. Conducted thorough market research and data analysis to identify growth opportunities and optimize marketing efforts. Collaborated with cross-functional teams to align marketing activities with business goals. Oversaw the creation of impactful marketing materials, including social media posts, email campaigns, and advertising copy. Monitored and reported on key performance indicators (KPIs) to evaluate campaign effectiveness and make data-driven adjustments. Maintained strong relationships with external partners and vendors to maximize marketing resources. Demonstrated excellent communication, leadership, and project management skills Major Brands: ARY Sahulat Bazar ARY Sahulat Wallet ARY Jewelers ARY Speed Remit City Motorcycle Fresh One Stallions
Coordinated closely with the line manager to develop strategic marketing plans and allocate budgets effectively. Established strong partnerships with digital and PR agencies, collaborating on impactful campaigns and maximizing brand exposure. Strategically positioned products and brands on online platforms, optimizing visibility and driving customer engagement.
Coordinating closely with the Brand Manager to develop effective marketing plans and budgets. Coordinating with the Art department to develop marketing collateral, including brochures, catalogs, and compelling artwork for promotional materials. Negotiating and finalizing agreements with vendors to ensure seamless execution of promotional campaigns. Coordinate with Marketing Manager in developing and implementing marketing strategies to promote products and campaigns. Executing promotional activities, contributing to increased brand awareness
Communicate with clients to understand their campaign requirements and objectives, providing strategic recommendations based on their needs. Analyzing, interpreting, and presenting campaign results to clients, offering insights and recommendations for improvement. Delivering creative ideas and final marketing products to clients for review, ensuring they align with campaign objectives and brand guidelines. Keeping clients informed about relevant customer activities, market trends, and industry developments to support decision-making.
Gather target audience through digital marketing Develop content for numerous PR activities Editing and developing content for monthly client reports Quarterly, half-yearly, and yearly PR reports Meeting with clients and various departments Plan, develop, and execute PR plans for various events, programs, and shows in line with them
Developed campaigns for clients Planning and coordinating with clients for different works Planning marketing activities and goals for the companys growth
Collaborating with the line manager Coordinate with Line Manager in developing a marketing plan and budget Understanding company product and brand Coordinate with Digital & PR Agencies
Media Public Relations Advertising Marketing Management