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Hamza Jarrar, Sales & Marketing Manager |Commercial Growth Leader

Hamza Jarrar

Sales & Marketing Manager |Commercial Growth Leader·JDMAS Group (FMCG and Distribution)

Jordan

Master's degree, Strategic Marketing

Work experience

Total years of experience: 16 years, 2 months

Sales & Marketing Manager |Commercial Growth Leader

June 2019 - October 2025

JDMAS Group (FMCG and Distribution)

Amman, Jordan

June 2019 - October 2025

• Spearheaded creation and regional distribution of 23+ product brands across the Middle East, achieving a 30%
increase in regional revenue through integrated sales and marketing strategies.
• Reduced operational costs by 15% while maximizing ROI through strategic supply chain optimization and lean process
implementation.
• Deployed and managed Salesforce CRM to drive customer engagement, improve retention rates, and enhance
pipeline visibility across the sales organization.
• Negotiated and closed high-value B2B and B2G contracts, securing long-term commercial agreements that anchored
revenue stability.
• Expanded distribution network across GCC markets, opening new channels and establishing strategic partnerships
with regional distributors.
• Designed and delivered structured sales training programs, elevating team performance, productivity, and quota
attainment.
• Conducted in-depth market trend analysis to guide product pricing, positioning, and go-to-market strategy across
diverse product portfolios.
• Optimized end-to-end supply chain processes, improving on-time delivery rates and reducing fulfillment costs.
Company industry:
FMCG
Job role:
Sales

Regional Marketing Manager

January 2017 - April 2019

Aloula Company (Business Consulting)

Dubai, United Arab Emirates

January 2017 - April 2019

• Expanded regional market share by 7% by designing and executing data-driven marketing campaigns that boosted
engagement across key target segments.
• Built and maintained strategic partnerships with local and regional businesses, driving co-marketing initiatives and
accelerating brand penetration.
• Conducted comprehensive market research, identifying high-potential expansion opportunities and delivering
actionable insights to senior leadership.
• Achieved consistently high customer satisfaction scores through tailored, audience-specific marketing initiatives and
loyalty programs.
Company industry:
Business Support Services
Job role:
Marketing and PR

Planning and Revenue Management Supervisor

January 2014 - January 2017

Royal Jordanian Airlines

Amman, Jordan

January 2014 - January 2017

• Delivered 12% year-over-year profit growth by optimizing dynamic pricing models using Amadeus and ATPCO
systems, enhancing fare competitiveness.
• Analyzed market trends and competitor pricing to sharpen competitive positioning and maximize revenue performance
across key routes.
• Collaborated cross-functionally with sales teams, driving a 21% increase in upsell opportunities through targeted
revenue management strategies.
• Trained and mentored agents on sales systems, improving operational efficiency and overall sales performance.
Company industry:
Airlines

Business Development Specialist

October 2010 - January 2014

Media City Group

Dubai, United Arab Emirates

October 2010 - January 2014

• Secured high-value strategic partnerships that drove measurable revenue growth across UAE market segments.
• Developed and executed tailored sales strategies, improving conversion rates and shortening the sales cycle.
• Conducted market trend analysis to guide brand development and competitive positioning for key clients.
• Cultivated and maintained C-level stakeholder relationships, building long-term commercial alliances.
Company industry:
Other Business Support Services
Job role:
Marketing and PR

Sales and Marketing Coordinator

February 2009 - March 2010

Grand Hyatt Group

Amman, Jordan

February 2009 - March 2010

• Executed targeted PR and brand awareness campaigns, increasing market visibility and driving customer footfall.
• Managed social media platforms, growing follower counts and significantly increasing audience engagement metrics.
• Organized and coordinated high-profile conferences and corporate events, enhancing brand prestige and stakeholder
relations.
Company industry:
Hospitality & Accomodation
Job role:
Sales

Education

Manipal GlobalNxt University

January 2023

January 2023

Master's degree, Strategic Marketing

Malaysia

The University of Jordan

January 2010

January 2010

Bachelor's degree, Marketing

Jordan

Skills

Retail Sectors
Expert
Retail Sectors
Expert
Industrials
Expert
Industrials
Expert
FMCG
Expert
FMCG
Expert
Sales
Expert
Sales
Expert
Marketing
Expert
Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
CONTRACT DRAFTING
Intermediate
CONTRACT DRAFTING
Intermediate
BUSINESS TO BUSINESS
Intermediate
BUSINESS TO BUSINESS
Intermediate
CORPORATE FORECASTING
Intermediate
CORPORATE FORECASTING
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
OPERATIONAL EXCELLENCE
Intermediate
OPERATIONAL EXCELLENCE
Intermediate
Problem Solving & Decision Making
Expert
Problem Solving & Decision Making
Expert
Supply Chain Optimization
Expert
Supply Chain Optimization
Expert
Trade Marketing & Brand Positioning
Expert
Trade Marketing & Brand Positioning
Expert
Customer Relationship Management (CXM)
Expert
Customer Relationship Management (CXM)
Expert
Revenue Growth Optimization
Expert
Revenue Growth Optimization
Expert
Team Leadership & Training
Expert
Team Leadership & Training
Expert
Sales Strategy & Business Development
Expert
Sales Strategy & Business Development
Expert
Channel & Distribution Management
Expert
Channel & Distribution Management
Expert
Market Research & Competitive Analysis
Expert
Market Research & Competitive Analysis
Expert
Pricing strategies and Forecasting
Expert
Pricing strategies and Forecasting
Expert
CRM & ERP Systems (Salesforce, Jira)
Expert
CRM & ERP Systems (Salesforce, Jira)
Expert
B2B & B2G & B2C Negotiation
Expert
B2B & B2G & B2C Negotiation
Expert
industries development
Expert
industries development
Expert
Customer Service
Expert
Customer Service
Expert
Marketing
Expert
Marketing
Expert
Business Development
Expert
Business Development
Expert
Public Relations
Expert
Public Relations
Expert
Marketing Strategy
Expert
Marketing Strategy
Expert
Project Management
Expert
Project Management
Expert
Microsoft Office
Expert
Microsoft Office
Expert
MASTER OF BUSINESS ADMINISTRATION MBA
Intermediate
MASTER OF BUSINESS ADMINISTRATION MBA
Intermediate
MARKETING MANAGEMENT
Expert
MARKETING MANAGEMENT
Expert
FAST MOVING CONSUMER GOODS
Expert
FAST MOVING CONSUMER GOODS
Expert
OPERATIONAL EFFICIENCY
Expert
OPERATIONAL EFFICIENCY
Expert
SALES MANAGEMENT
Expert
SALES MANAGEMENT
Expert
REVENUE GROWTH
Expert
REVENUE GROWTH
Expert
FOOD MANUFACTURING
Expert
FOOD MANUFACTURING
Expert
BRAND MANAGEMENT
Expert
BRAND MANAGEMENT
Expert
Administration
Expert
Administration
Expert
Sales
Expert
Sales
Expert
Management
Expert
Management
Expert
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
ENTERPRISE RESOURCE PLANNING
Intermediate
ENTERPRISE RESOURCE PLANNING
Intermediate
Retail Sectors
Expert
Retail Sectors
Expert
Industrials
Expert
Industrials
Expert
FMCG
Expert
FMCG
Expert

Social profiles

Facebook
Facebook
facebook.com/Hamza jarrar

Instagram
Instagram
instagram.com/Hamzajarrar

Languages

English
Expert
Arabic
Native Speaker
Turkish
Intermediate

Memberships

Kiti-Japan

member

June 2020

Training and Certifications

Certifications
Training of Trainers (TOT)
Customer Experience Management (CXM)
IP Paralegal Certification | ISO Quality Standards Compliance
Project Management - Jira
CRM Systems - Salesforce
Certified Professional Manager (CPM)
Airline Systems(Amadeus, Sita, ATPCO).
Certified Professional Manager (CPM). ERP Systems (Salesforce
Supply chain
CDM
CIL
Digital marketing
PPC
SEM
CRM
SEO analysis
CXM
CPM
CBM
CPMM
T.O.T - England
Feb 2020
Sita- Malaysia
Nov 2017
farexpert FM200
Aug 2015
digital marketing
Jan 2018
Galileo
Oct 2016
Atepco
Jun 2016
Amadeus
Mar 2020 - May 2021

Hobbies

  • Swimming
  • landscape photography
  • Content writing