General Manager - Mentors Consultancy
Mentors Consultancy
Total des années d'expérience :31 years, 6 Mois
Key responsibilities:
1. Strategic Business Planning:
Identify growth opportunities in core business & white spaces.
Provide strategic direction on where & how your business should invest.
Develop commercial strategies built on a consumer/shopper-driven mindset
2. Marketing Strategy:
Targeting. Brand Positioning. Brand Portfolio & Pricing Management. Innovation. Communication.
3. Sales Strategy:
Channel, Customer & Route-to-Market, Shoppers, Channels, Customers
4. Commercial Execution
Consumer Communication. Campaign development & creation, digital & media agencies.
New Product Development. Innovation strategy & validation. Brand packaging development
Key achievements: Handling and Consulting Big projects as:
General Manager - United T. for Logistics Egypt 2021
1. Planning, coordinating, and managing all business operations to achieve corporate goals.
2. Assisting line managers with hiring, training, and managing the performance of each employee
3. Improving internal processes and ensuring employees work as a cohesive unit
4. Reviewing periodic reports and adjusting operations to better meet company goals
General Manager - Minart For fine furniture Egypt 2022
1. Ensuring that the business continues to deliver platinum levels of service to all its clients
2. A thorough & demonstrable knowledge of developing, managing, & monitoring strategic plans & budgets.
3. Development and implementation of business marketing plans & evaluation of current business processes.
Key responsibilities/achievements
1. Reporting to Business Head - MEA region.
2. Responsible for the Foundation and startup of the new Company dedicated to consumers.
3. Deliver targeted sales & profit alongside agreed company objectives and Set customer, brand, and market objectives & strategies in conjunction with Senior Management to maximize opportunities
4. lead all aspects of commercial strategy development, implementation, and interaction.
5. Delivery of business plans, Local and Export Sales best practices & KPIs.
6. Set the annual revenue budgets in line with strategic objectives and deliver on the targets.
7. Deliver sustainable competitive advantage across all channels, utilizing Consumer Insight, Market Trends, NPD, Brand Development & negotiation with Customers & Suppliers
Key responsibilities/achievements
1. Reporting to Commercial Director MEA region.
2. Define Sales strategy, Go-to-market, and channel strategy & key actions to increase customer base And Identification and reporting of market scenarios and related risks/opportunities.
3. Coordinate sales team, Monitor and report to central function sales trends and results. Cooperate with other functions in solving issues related to product availability, and service level
4. Achieve Monthly Local and Export sales Targets, and assure the deployment of local monthly sales forecasting for the Demand Planning process Contribute to the strategic forecasting process.
5. Assure in the assigned Area that the customers will be provided with precise information about products, services, conditions of sale, and other related issues
Key responsibilities/achievements
1. Reporting to CEO & Heading 3 Divisions, Sales and Marketing, Customer Services, Art, and Print.
2. Develop New Markets and new customers, a thorough study of their requirements and proposing solutions, and maintain existing customers as well as increase the market share.
3. Monitor competitor activities of the region / GCC / Export markets
4. Prepare the best possible product mixes suitable to the company's interest & ensure achieving profitability & secure payments.
5. Lead the sales team to achieve targets and goals of the company & propose a sales budget
Key responsibilities /achievements
Achievements: 1. Establish the new regions as per the deadline timeline.
2. Mundial award 3 times on a raw for the best region that achieves all KPIs.
1. Reporting to Sales Director - Heading Sales Team and 9 categories.
2. Develop common sales vision & objectives for the Region by category/channel and Shape sales strategy/tactic for the region considering internal and external factors.
3. Develop trade terms and conditions, set clear directions/priorities, clarify roles and responsibilities and trade activities & generate new ideas or modify approaches to achieve business objectives.
4. Develop high-standard performance measures for direct & indirect sales, empower others to challenge
5. Achieve better results and ensure to apply Nestlé’s best practices in Both B2B and B2C.
Key responsibilities /achievements
Achievements: 1. Excellent award - December 2009 for the best team who achieves targets.
2. One of the best 3 Achievers globally, 128% sales figure vs. 108% Target in 2011.
1. Reporting to Country Manager & managing 8 Pharmaceutical Distributors & 4 markets in Egypt, Sudan, Ethiopia, and Libya and Over 2000 sales staff, Turning over 100 million EGP.
2. Analyze key market requirements considering the overall business environment & market growth drivers & responsible for the P&L of the Nutrition Business, Setting KPIs for all teams and Operations.
3. Manage the development and Execution of yearly commercial plan, set the needed budgets and total trade spend, manpower& general expenses & overall sales & distribution strategy in the long term
4. Planning and implementing all the global Nestle best practices in both functions; Local and Export sales & marketing leading to Contributing to IN business in Egypt by 2.5 times in three years.
Handling Infant Cereals, Infant Formula, And Gerber in All Sales Channels.
Key responsibilities /achievements
Achievements: 1. First division who applies the new commercial plan format
2. Align with Nestle Middle East to apply common plans and marketing ads.
1. Define strategies and plans to deliver category growth based on consumer, shopper, and customer requirements and Define priority channels for the overall market.
2. Lead the Integrated Commercial Plans to ensure alignment with action plans at the market level.
3. Develop a performance-related Trade Spend strategy to support priority initiatives & establish clear promotional guidelines by category and channel.
4. Establish commercial propositions and support the development of customer and field sales plans & Ensure career & succession planning, PDP, and talent management processes are in place.
5. Planning and implementing all the global Nestle best practices in both functions; Local and Export sales & marketing leading to Contributing to IN business in Egypt by 2.5 times in three years.
Key responsibilities /achievements
Global Project - Part-Time Assignment.
The Objective: Make Standers SOPs and Unify all processes and
procedures every ware in all Functions Using SAP. accomplished knowledge transfer to the end-user.
1. Accomplished and review sales plan and reconciliation with marketing and aggregated individual plans into the overall business and evaluate the performance Vs. KPI
2. Implementations of sales plan through performing competitive analysis & breakdown by category targets to operational level & develop plans by Channel, Customers & region.
Impact of Foreign Exchange Instability On Multinational Companies Performance GRADE: EXCELLENT (A)
very good with honer