Harsshit S Mehta, Head Of Marketing Department

Harsshit S Mehta

Head Of Marketing Department

Al Ahlia Insurance Co

Location
Oman
Education
Bachelor's degree, Commerce And Communication
Experience
15 years, 6 Months

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Work Experience

Total years of experience :15 years, 6 Months

Head Of Marketing Department at Al Ahlia Insurance Co
  • Oman - Muscat
  • May 2011 to November 2020

• Managing through the line communications (internal & external) for RSA’s Oman operations
• Plan and execute senior management and local brand profiling in the media
• Plan and manage the annual communications budget for the Oman business
• Stakeholder management across the regional and group head offices
• Local Area Marketing plans for the nationwide network of branches
• Lead and mentor subordinates in day to day marcomm & PR asignments

Key achievements
• Launched the first brand & promotion campaign in the insurance industry in Oman.
• Successfully led the IPO campaign, achieving a 2.5x subscription
• Launched unique service based channel propositions
• Adjudged the No 1 brand in Best Brands Annual Survey
• Won the Oman Insurer of the Year for 6 times

Marketing Manager at OTE Group of Companies LLC
  • Oman - Muscat
  • November 2005 to April 2011
Brand Services Supervisor at Saatchi and Saatchi
  • India - Mumbai
  • February 2005 to June 2005

Education

Bachelor's degree, Commerce And Communication
  • at University Of Mumbai
  • October 1996

5 year integrated degree

Specialties & Skills

Value Proposition Development
Publicity
Branding
Communications
External Marketing
Negotiation
Marketing & Communication
Media Planning, Buying & Management
Brand Management
Partner / Vendor Selection & Management
Budgeting Analysis & Control
marketing research
market research
marketing strategy
marketing mix
marketing management
marketing communications

Languages

English
Expert

Training and Certifications

General Leadership (Certificate)
Date Attended:
May 2018

Hobbies

  • Stocks & Trading