هيثم القصبجي

overseeing national development strategy, capital planning, construction
delivery, and facilities governance across a high-growth retail and F&B platform.
• Full P&L ownership for the development function including CAPEX governance, lifecycle
cost control, and return performance oversight
• Delivered 26 new store openings within the first 6 months, exceeding the annual target by
15%
• Increased acquisition pipeline by 25%, strengthening national market penetration across
priority corridors
• Reduced occupancy costs by 10% through strategic lease renegotiation and asset
repositioning
• Directed development of two centralized distribution centres supporting 50+ outlets
nationwide
• Led development of a light manufacturing facility, improving supply chain control and
margin resilience
• Chaired internal CAPEX review committees, ensuring capital approval discipline and return
validation
• Standardized site acquisition, underwriting, and construction governance frameworks
across all development phases
• Led team of 24+ professionals spanning acquisition, design, engineering, PMO, and
facilities management
• Presented quarterly development and capital performance updates to executive
leadership

Led GCC-wide real estate and development strategy across four markets, directing site
acquisition, feasibility modelling, lease structuring, and multi-country construction rollout.
• Delivered 130+ store openings across GCC markets over three years
• Contributed to regional revenue acceleration supporting an estimated 1.5-2 billion SAR in
system-wide growth
• Established an IRR-based underwriting and investment screening framework, improving
site approval discipline
• Managed a concurrent development pipeline exceeding 100 active projects
• Strengthened franchise expansion governance and premium landlord partnership
frameworks
• Delivered structured quarterly capital performance reporting to regional executive
leadership
• Oversaw fit-out execution and general contractor coordination across multiple jurisdictions

• Led Costa Coffee market entry into KSA, delivering 25 store openings
• Built scalable site acquisition and approval infrastructure, reducing time-to-market
• Structured long-term lease agreements enhancing margin visibility and occupancy cost
stability

• Delivered multi-brand F&B portfolio strategy across a large-scale national network
• Enhanced asset productivity through traffic analytics and portfolio repositioning initiatives

• Scaled Starbucks KSA portfolio from 72 to 145 outlets, leading national drive-thru
expansion strategy
• Facilitated market entry for 20+ international restaurant and retail brands into Saudi
Arabia
• Reduced development cycle time through governance standardization and process
redesign

secured majority of organization deals to develop the company net work at hotels and tourist hubs