GM of PR and Communications
Alhokair Group
مجموع سنوات الخبرة :19 years, 7 أشهر
-Develop a PR & communications plan including strategy, goals, budget and tactics -Develop media relations strategy, seeking high-level of exposed -Plan for All events through the year for all group sectors -plan for all communications campaign for all group sectors -defining and developing the strategies which reflect Group social responsibility values and objective -Develop and manage strategy and KPI for Loyalty program Achievement : Found Alhokair Group CSR program “Ataa” with All process and procedures - 2006 Alhokair group website awarded as best corporate website from Pan Arab Awards - 2008, 2009 Alhokair Group website which was awarded as Best strategic corporate portal from Pan Arab Awards 2008 handling Alhokair Group Loyalty Program “HaYAKOM” - 2012 managing Alhokair Group IPO (Campaign, Roadshow, singing ceremony, Media Coverage) - 2014 handling much mutual partnership agreements with a most leading company ( STC, Mobily, Riyadh Bank, Sabb bank, Saudi investment bank, etc.)
monitor publicity and conduct research to find out the concerns and expectations of our company
stakeholders.
Role Specific Details:
-planning, developing and implementing PR strategies
-manage and supervise the editing for in-house magazines, case studies, speeches, articles and annual reports
-preparing and overseeing the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmes
-maintaining and updating information on the organisation's website
-managing the PR aspect of a potential crisis
- Managed and supervise PR Team including ( Media relation supervisor, CSR Supervisor, Call center Supervisor and 4 call centre agent, copywriter, webmaster and personal assistant )
Ensure that the needs of customers are satisfied. And we aim to provide excellent customer service and to promote this idea throughout Alhokair Group and their employee
Role and Responsibilities:
-Develop and implement a customer service policy for an entire organisation -establishing and supervising the Call center and customer service unit inside the outlet -managing a team of customer services staff ( Face to Face, Call Center agent )
- Developing and implement a call center policy
- analysing statistics or other data to determine the level of customer service your organisation is providing
- Managing the CRM
-writing reports analysing the customer service that your organisation provides
-meeting with other managers to discuss possible improvements to customer service - training staff to deliver a high standard of customer service
-leading and supervising a team of customer service staff
-learning about Alhokair Group products and services and keeping up to date with changes
oversees All marketing campaigns both internally and externally and plays a key part in communicating the organisations marketing messages, follow up and Overseas Marketing calendar
achievement.
Role and Responsibilities:
- share the Preparing, planning and project managing the publication of all publicity material to maximise brand promotion.
- Creating marketing campaigns and working with the company's external PR agency to see them executed.
- Coordinate with the agencies and give the RFB For all Marketing Campaigns and Activities deliver campaigns as agreed within timescales. Supporting the marketing manager in day to day marketing
activities.