Creative Digital Strategist / UX/UI Design lead
OTSAW Digital Singapore
Total years of experience :6 years, 0 Months
Design thinking lead, handling UX/UI design, digital strategy across owned media & earned media. Lead creative on digital art direction, ideation & project management.
Senior creative managing a team of copywriters & designers. digital art direction for digital platforms producing digital products / experiences. Pitching for new business. Ideation, production to optimization. In charge of all UX & UI across all digital platforms.
Clients held - Schick Global, Energizer Battery APAC & Motorola Solutions.
Working closely with Sapient Nitro digital strategists, creative heads, information architects, interactive
designers, digital marketers & Sapient Nitro idea engineers. Developing digital platforms that KICKASS! For Met Life Moet Hennessy, Unilever: Life Buoy, Lux & AMF Australia.
Digital art direction & multimedia design for the company's Singaporean, Malaysian & Philippine clients to meet needs of the digital + integrated approach clients / accounts handled - Bosch social / Facebook campaigns, Tiger Brewery tour website revamp & marketing print collaterals, AIG website revamp, Ad flash banners, corporate instructional videos & Malaysia Airlines - website revamp & flash ad banners.
managing developers giving digital art direction, creating ideas, interaction design, design components ideation, user journey mapping, information architecture, UX, UCD development, UI for desktop, social & smart devise apps websites, facebook apps, interactive
kiosks, android, Ipad, Iphone applications. Defining the vision of the end-to-end user experience. Key Clients -DBS Bank, MayBank & Great Eastern Insurance.
In charge of digitalizing traditional print media to online media such as emagazines & Interactive magazine. Working in close relation with the in house marketing team to integrate its brands unto a digital. Conceptualizing new executions of interactive media, managing all of the brand's social platforms. Managing design teams composed of 3 creative designers.
Conceptualization of event and stage design to actual production, event management, and other company multimedia needs such as audio video presentations & digital media. Web design developer and social media administrator.
Lead designer for branding communications
& client experience. Producing the Bank’s adverts throughout SEA wide, in-charge of producing all
marketing collaterals print, interactive & video for client engagement and Internal communications.
Print production, ink jet printing operations, print sales & other company multimedia, marketing campaigns, designing magazine adverts. Framing management, daily print courier management. Digital imaging. Exhibition management.
Conceptualization of event and stage design to actual production, event management & other
company multimedia needs such as AV presentations. Event photography & videography, concept exhibit design, event design & web development.
Experienced in marketing collaterals to corporate requirements to multimedia projects to corporate presentations TVCs & print marketing collaterals briefing channel producers, managers, Directors & marketing specialists.
The Digital Management is a Masters-level leadership program, designed in partnership with the industry and accredited by Teesside University. It is designed to prepare you for a leading role in the media, creative, and digital industries. This post-graduate program gives you an insight into the thought processes that drive some of the world’s most successful and innovative companies. Designed in collaboration with industry, the program provides those wanting to develop or refine their strategic and digital skills or transition into the digital and creative industries. It presents a unique opportunity to learn from leading industry thinkers and apply principles in a learning environment that mirrors real-world challenges.
Bachelor of Arts in Multimedia Arts (AB MMA) is a four year degree program designed to equip students with knowledge and skills in multimedia design and development. The AB MMA program covers core skills in communications, programming and graphic design, combined with digital media and the internet. It is a mix of IT and audio visual arts and offers students course cycles in computer graphics, 2D and 3D animation, video production and digital photography, digital sound engineering, and game authoring.
