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Hussain Ali, Digital Marketing Specialist

Hussain Ali

Digital Marketing Specialist·igate technologies pakistan

Saudi Arabia

Bachelor's degree, Business And Marketing

Work experience

Total years of experience: 3 years, 7 months

Digital Marketing Specialist

March 2025 - Present

igate technologies pakistan

Islamabad, Pakistan

March 2025 - Present

Company industry:
Internet & E-commerce
Job role:
Marketing and PR

SEO Executive

January 2023 - July 2026

LUQON IT Solution

Rawalpindi, Pakistan

January 2023 - July 2026

• Executed SEO campaigns for real estate, nutrition, corporate and service-based websites with a focus on rankings, organic
traffic and site performance.
• Performed technical and on-page audits using Screaming Frog, SEMrush, Google Search Console, WordPress optimized titles,
meta descriptions, headings, content, internal links and page structure.
• Built quality backlink strategies through guest posting, profile creation and business directory submissions while reviewing
low-quality links when required.
• Prepared keyword tracking, indexing, traffic and action-plan reports for internal teams and clients.

Company industry:
IT Services
Job role:
Information Technology

Digital Marketing Specialist

January 2025 - January 2026

IGATE Technologies Solution Pvt. Ltd

Islamabad, Pakistan

January 2025 - January 2026

• Led SEO and digital marketing initiatives for e-commerce and service-based websites, driving 35% growth in organic traffic
through technical SEO, content optimization, collection/category SEO, and performance reporting.
• Resolved Search Console indexation, crawlability, canonicalization, soft-404, and crawl budget issues, improving website
health scores by 40% and increasing search visibility by 30%.
• Executed keyword research, competitor analysis, content briefs, and internal linking strategies, contributing to a 28%
increase in keyword rankings and a 22% improvement in organic conversions.
• Implemented e-commerce marketing solutions through Klaviyo email automation, Shopify app integrations, push
notifications, and AI-assisted creative support, increasing customer engagement by 25%.
• Facilitated social media content planning and digital campaign support, enhancing audience reach by 20% and improving
campaign performance across multiple channels.
• Delivered SEO performance reports using GA4, Google Search Console, SEMrush, Ahrefs, and Screaming Frog, enabling data
driven optimization that improved overall organic performance by 30%.

Company industry:
Sporting Goods

Education

PMAS ARID UNIVERSITY RAWALPINDI PAKISTAN

June 2023

June 2023

Bachelor's degree, Business And Marketing

Pakistan

GPA (point): 3.56 out of 4

GPA (point): 3.56 out of 4

PMAS Arid University

June 2023

June 2023

Bachelor's degree, Business And Marketing

Pakistan

Punjab Group of Colleges

August 2018

August 2018

High school or equivalent, science

Pakistan

Skills

SEO

Expert

Digital Marketing

Expert

ANALYTICS

Intermediate

CORPORATE FORECASTING

Intermediate

DATA CONVERSION

Intermediate

DIGITAL CONTENT MANAGEMENT

Intermediate

E COMMERCE

Intermediate

KEYWORD RESEARCH

Intermediate

MARKETING STRATEGIES

Intermediate

SEARCH ENGINE OPTIMIZATION

Intermediate

SOCIAL MEDIA

Intermediate

Social profiles

Languages

English

Beginner

Urdu

Beginner

Training and Certifications

Certifications
AI Visibility Toolkit Crash Course
Digital Marketing
Guide to Local SEO
A Guide for SEO
Digital Marketing
Fundamentals of Marketing Analytics
Semrush SEO Crash Course
A Guide to Local SEO
Brighlocal
Apr 2024
Fundamental of Marketing Analytics
semrush
Jan 2026
Semrush SEO Crash Course with Brian Dean
semrush
Jan 2026

Training
AI Visibility Toolkit Crash Course
semrush
Jun 2026

Hobbies and interests

corporate websites.
lifestyle/fashion, services
health/nutrition,
real estate,
Sports e-commerce,
podcast, industry news, skills building