Hussam Aldurayhim

Responsible for performing research and providing insights for industrial projects regarding the market, trends, competitors, potential and existing customers, and current campaigns.

PRIMARY RESPONSIBILITIES:
- Evaluate market penetration.
- Examine a campaign's return on investment.
- Identify new market opportunities.
- Complete concept-testing for new products.
- Perform extensive market research.
- Analyze marketing metrics to identify cause and effect relationships.
- Develop groups and solicit customer feedback.
- Identify positive financial outcomes to increase profitability.
- Create databases and capture market data.
- Analyze competitors.
- Evaluate demographics, prices, distribution channels, and marketing outlets.
- Meet with clients and visit industrial locations to insure viability.
- Create questionnaires and surveys.
- Conduct secondary research, including finding information from industry associations, statisticians and marketing experts.
- Generate reports that analyze competition and customers.
- Work on advanced statistical analysis and research methodologies, along with common computer programs.

- Focus and research on export investment opportunities
- Work on country profiles as an opening for in-country market research
- Analyse and summarize export market reports
- Conduct domestic market research and collect informaion

- Established basis and content for social media marketing.
- Represent the organization in national and international conferences.
- Work in customer service to welcome students
- Provide consulting to customers about studying abroad
- Conduct personal sales
- Utilize internet marketing channels, mainly, twitter and google ads.

Worked on crafting a complete marketing plan, which includes market research.