Mustashfa Ali, DIGITAL MARKETING CONSULTANT (Contract)

Mustashfa Ali

DIGITAL MARKETING CONSULTANT (Contract)

CFE Solutions Limited UK

Location
Pakistan - Lahore
Education
Bachelor's degree, Computer Science
Experience
5 years, 4 Months

Share My Profile

Block User


Work Experience

Total years of experience :5 years, 4 Months

DIGITAL MARKETING CONSULTANT (Contract) at CFE Solutions Limited UK
  • United Kingdom - London
  • My current job since October 2021

Conducting market research and analysis to understand target
audiences and market trends.
Developing comprehensive digital marketing strategies that align
with client goals and objectives.
Creating and implementing digital marketing campaigns across
various channels, including social media, email marketing, PPC
advertising, and content marketing.
Conducting A/B testing and analyzing campaign data to identify
areas for improvement and optimize campaign performance.
Providing regular reports on campaign performance to clients,
highlighting successes and areas for improvement.
Staying up-to-date with the latest digital marketing trends and
best practices, and sharing knowledge and expertise with clients
and colleagues.
Collaborating with clients and colleagues to ensure digital
marketing strategies are integrated with overall business goals and
objectives.

MARKETING, VISIBILITY & OUT REACH MANAGER at Centillion Solutions
  • Pakistan - Lahore
  • My current job since September 2022

Consulting with clients on marketing strategies, focusing on
digital visibility and outreach.
Executing digital campaigns using SEO, social media, and email to
boost traffic and engagement, ensuring a responsive user
experience.
Optimizing digital presence through market research to target
audiences effectively.
Managing content calendars for consistent, goal-aligned digital
content.
Analyzing campaign performance with metrics to refine future
efforts.
Resolving marketing challenges, ensuring content reach and
engagement.
Keeping up with digital marketing trends, applying the latest
strategies for optimal performance and user experience

Digital Marketing Manager (Remote) at Hitech Provider
  • Pakistan - Lahore
  • June 2020 to March 2022

Develop, implement, and manage the company's social media
strategy, including creating social media campaigns, content
planning, and execution across various social media platforms such
as Facebook, Instagram, and LinkedIn.
Manage and grow the company's social media accounts by
regularly posting engaging content, responding to comments and
messages, and increasing followers and engagement.
Analyze social media performance metrics and generate reports to
measure the effectiveness of social media campaigns and
strategies, and make recommendations for improvement.

WEB DEVELOPER (WORDPRESS) at Evolutions Solutions
  • Pakistan - Lahore
  • February 2019 to January 2021

Meeting with clients to discuss website design and function, and advising on best practices and solutions.
Designing and building the website front-end using Elementor to create a responsive and user-friendly website.
Creating the website architecture to ensure a secure and optimized website.
Generating WordPress themes, customizing them to meet client requirements.
Conducting website performance tests to ensure optimal website speed and functionality.
Troubleshooting content issues, identifying and resolving errors and bugs to ensure all website content is up-to date and accurate.
Conducting WordPress training with clients, empowering them to manage their website content and functionality effectively.
Monitoring the performance of the live website, making updates and improvements as needed to ensure optimal website performance and user experience

Education

Bachelor's degree, Computer Science
  • at Qarshi University
  • June 2022

I have developed multiple projects focused on the automation of business processes, and have also contributed to marketing and visibility initiatives for Qarshi Industries. In addition, I served as the President of the Office of Student Affairs at Qarshi University, where I was responsible for engaging with brands like Pepsi Co and other local brands to secure sponsorships for events. In this role, I oversaw all event planning and management, ensuring the successful execution of university affairs.

Specialties & Skills

Media Outreach
Visibility
Research and Analysis
Social Media Marketing
WordPress
SOCIAL MEDIA
DIGITAL MARKETING
EMAIL MARKETING
MARKETING STRATEGIES
MARKET RESEARCH
CONSULTING
MEDIA STRATEGY
USER EXPERIENCE
Content creation
Brand Visibility
Media Outreach

Social Profiles

Personal Website
Personal Website

URL removed due to policy violation. Please contact support for further information.

Languages

English
Expert
Arabic
Beginner

Training and Certifications

ADVANCE DIGITAL MARKETING CERTIFICATION (Certificate)
Date Attended:
February 2022

Hobbies

  • Meeting People
  • Hiking
  • Snooker and table tennis
  • Cooking
  • Web Surfing
  • Robotic Process Automation
    I am a certified implementation expert by UiPath