Iman El-Ashry, Freelance Copywriter & Social Media Specialist

Iman El-Ashry

Freelance Copywriter & Social Media Specialist

Self Employed

Lieu
Egypte - Le Caire
Éducation
Diplôme, Graphic Design & Multimedia - Berlitz English & Business Skills
Expérience
23 years, 3 Mois

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Expériences professionnelles

Total des années d'expérience :23 years, 3 Mois

Freelance Copywriter & Social Media Specialist à Self Employed
  • Egypte - Le Caire
  • Je travaille ici depuis mars 2012

- Providing text for marketing and advertising purposes including Website Text Content, Emails/Newsletters and Announcements, Brochures, Flyers, Menus and Catalogs, Business Offers and Company Profiles, Magazine/Newspaper Ads and Advertorials, and Promo Scripts.
- Providing Social Media management services including creating campaign concepts, content writing, active response and visuals briefing.

Media & Marketing Manager à Vanilloz Doughnuts
  • Egypte - Le Caire
  • avril 2014 à décembre 2015

- Brainstorming for seasonal & promotional Marketing campaigns
- Copywriting, design briefing and supervising of social media & print material
- Briefing photo sessions and promotional infographics
- Monitoring competitors' work
- Copywriting menus and product descriptions
- Writing website content (intros, articles, news, offers, image captions)
- Managing social media accounts (facebook - twitter - instagram)
- Writing marketing documents, briefing & supervising design
- Brainstorming for offers, discounts, and promotions
- Briefing vendors for branches event decoration
- Briefing factory for special products manufacturing

Freelance Writer à Cairo West & Cairo East Magazines
  • Egypte - Le Caire
  • mai 2012 à janvier 2013

Holding interviews, researching and writing articles and features in the fields of fine art and health/social issues.

Senior Staff Writer/Reporter à ASK magazine
  • Egypte - Le Caire
  • décembre 2009 à octobre 2011

Conducting Interviews, covering events and writing articles through interviews or correspondence and research

Development Advisor à Al-Aqariya TV
  • Egypte - Le Caire
  • août 2009 à novembre 2009

Monitoring programs to write evaluation reports and enhancement suggestions (Language: Arabic)

Multimedia Supervisor à Al-Aqariya TV
  • Egypte - Le Caire
  • juin 2009 à novembre 2009

Program: "Sooq Al-Aqarat"
- Briefing multimedia requirements to designers
- Monitoring the development of maps and animations

Program: "Al Waseet Al Aqary"
- Supervising real estate listings multimedia show \[Language: Arabic\]

Script Writer/Editor/Researcher à Al-Aqariya TV
  • Egypte - Le Caire
  • avril 2009 à novembre 2009

Program: "Camera Al-Aqariya"
Covering Exhibitions and Conferences; including:
- Contacting companies and organizers and setting interview appointments
- Co-writing and editing final script of episodes and interview questions
- Organizing the episode parts and monitoring the video editing process
\[Language: Arabic\]

Program: "Sooq Al-Aqarat"
- Researching for information, prices and projects
- Writing briefs for outdoor shooting
- Writing interview questions and contributing to script writing
\[Language: Arabic\]

Program: "Al Waseet Al Aqary"
- Acquiring real estate retail information through collaboration with the sales department and a collaborative real estate agency
- Listing retail data and prices
- Organizing the photo shooting of estates on sale
- Bullet point script writing of estate description
- Attending and organizing estate video shooting with the director
\[Language: Arabic\]
April 2009 - November 2009
(Language: Arabic)

Managing Editor à Real Estate News
  • Egypte - Le Caire
  • juin 2008 à juin 2009

Editorial: Editing magazine text content, writing articles and assigning topics for writers while making sure they adhere to the specific nature of the magazine, following up with the media monitoring process and constructing news from press releases

Managerial: Assigning photography outings, monitoring the design process of the magazine outline and articles, working on enhancing the distribution plan, keeping budget balance, comparing offers of suppliers, evaluating the different personnel contributing to magazine content and adjusting payments

Music Reviewer à www.emajor.net
  • Egypte
  • août 2004 à février 2008

Writing music articles and reviews of music concerts, Writing html codes for articles & reviews, Participating in the editing of members' reviews

Writer/Reviewer à Identity Magazine
  • Egypte
  • août 2007 à février 2008

Writing Book Reviews and preparing, conducting and writing interviews held with successful Egyptian business women

Writer à Community Times
  • Egypte
  • mai 2006 à janvier 2008

Preparing & conducting interviews and writing articles and news in the fields of music, holistic healing, business & history of art. Handling the shooting for the articles or organizing directing photographers in shooting locations or during events being covered

Writer/ Reviewer à The Art Review
  • Egypte
  • juillet 2007 à octobre 2007

Covering events, preparing & conducting interviews with artists and event organizers, writing articles, reviews and art news, handling the shooting while covering events or directing photographers during events

Art Reporter à Teenstuff Magazine
  • Egypte
  • décembre 2002 à septembre 2004

Preparing, conducting and writing interviews, directing photographers in shooting locations, handling data and image web search and writing articles & art news

Head of the art section à Teenstuff Magazine
  • Egypte
  • février 2004 à septembre 2004

Editorial: Taking part in team work article writing, editing text and compiling writers' contributions, setting up events calendars

Managerial: Holding meetings, arranging and participating in art workshops, assigning writing roles for members, checking with the graphic designer on the section layout and offering modification suggestions when necessary

Poet & Poetry Editor, Critic & Playwright à Teenstuff Magazine
  • Egypte
  • juillet 2000 à février 2004

Participating in poetry & criticism sessions, writing poetry, taking part in team work play writing and editing contributors' poetry

Éducation

Diplôme, Graphic Design & Multimedia - Berlitz English & Business Skills
  • à Yat Education Center
  • janvier 2007

A 9 months scholarship from The Ministry of Communications and Information Technology with major study of graphic design and multimedia softwares and minor study of English Language and Business soft skills

Diplôme, Human Development
  • à Zedny for Interpersonal Skills
  • mars 2006
Baccalauréat, Architecture
  • à Faculty of Fine Arts
  • juillet 2005

Graduation Grade: Good

Diplôme, Journalism Skills
  • à The British Council in Cairo
  • juillet 2003

Langues

Anglais
Expert
Arabe
Expert

Adhésions

Art & Crafts
  • Crafts Artist/Graphic Designer
  • February 2008
Journalistic Dialogues Facebook Group
  • Founder
  • November 2007