Data and Marketing Manager
TechnStack
Total years of experience :3 years, 0 Months
As a dedicated DATA and Marketing Coordinator at TechnStack, I am responsible for managing teams and overseeing data-related operations remotely. My role involves effectively coordinating and optimizing data-driven marketing strategies to drive business growth and maximize results.
Key Responsibilities:
Lead a team of professionals in executing marketing campaigns and initiatives, ensuring seamless collaboration and efficient workflow.
Utilize data analysis and market research to identify target audiences, develop customer segmentation, and create personalized marketing strategies.
Implement effective data management processes, including data collection, cleansing, validation, and analysis to ensure accuracy and integrity.
Leverage advanced tools and technologies, such as Excel, Oracle, and various CRM systems, to streamline data management and optimize marketing efforts.
Collaborate with cross-functional teams, including sales, design, and content, to align marketing activities with business objectives.
Monitor marketing metrics, analyze campaign performance, and provide actionable insights to enhance marketing strategies and tactics.
Stay updated with industry trends, emerging technologies, and best practices to continuously improve marketing effectiveness and efficiency.
Conduct regular performance evaluations, provide feedback, and mentor team members to foster professional growth and enhance team productivity.
Key Achievements:
Successfully implemented data-driven marketing strategies that resulted in increased customer engagement and lead generation.
Streamlined data management processes, reducing data errors and improving overall efficiency in marketing operations.
Developed and executed targeted marketing campaigns that resulted in improved conversion rates and revenue.
Collaborated with cross-functional teams to launch innovative products and services, contributing to revenue growth.
Communicated and applied strong leadership skills to maintain the productivity of the employees. Aligned interdepartmental operations through solid communication. Documentation, filing, and organizing interdepartmental and departmental meetings. Conveyed concisely upper management decisions to middle management and workers.
Accomplishments:
Applied strong leadership talent and problem-solving skills to maintain team efficiency and organize workflows.
Created successful work schedules for each team member to maintain deadlines and fully staff shifts.
Enforced rules and regulations outlined in the company manual to set forth expectations comprehensibly and consistently.
Developed training, task, and process guidelines and communicated clear and concise directions
to employees.
Handled complaints, resolved issues, and adjusted policies to meet changing needs. Tracked and prepared quarterly reports to present to leadership. Maintain compliance with company policies, objectives, and communication goals.
Coordinated employee schedules to keep pace with business needs and meet company demands.
Achieved results by working with staff to meet established targets.
We interviewed and trained new employees for non-executive positions.
Defined operational metrics to evaluate the efficiency of processes and procedures.
Documentation and filing of supreme quotations and invoices.
Managed petty cash and loan applications.
Coordinated with Higher management, middle management, and workers.
Coordinated with other departments to make sure operations are aligned with the production house.
I did a lot of projects during my MBA. Most notably, my team members and I made a Marketing Plan to start a business. I got a training session on soft skills such as leadership, creativity, innovation, and communication. I received the certificate on the completion of my training. I did my Volunteer in Services (VIS) campaign. I had planted 30 Plants and completed my VIS on the first attempt.