Senior Manager
Malaysia Airlines
Total years of experience :29 years, 0 Months
• Negotiated, concluded and implemented Codeshare and Special Prorate Agreements to improve connectivity and network revenue. Managed up to 64 Special Prorate Agreements and 30 Codeshare Agreements.
• Represented the airline in ASEAN Transport Working Group Meetings.
• Represented the airline in meetings with Ministry of Transport Malaysia.
• Negotiated Traffic Rights for the airline.
• Represented the airline in industry meetings.
• Negotiated, concluded and implemented Special Prorate Agreements with airline partners.
• Coordinated filing of fares in major Global Distribution Systems.
• Attended International Air Transport Association (IATA) organised Pricing meetings.
• Responsible for Special Prorate agreements and Codeshare pricing.
• Managed stations’ requests for schedule changes (frequency, capacity, timings) vis a vis company’s network strategy.
• Coordinated station’ budgets.
• Managed the airline’s General Sales Agents (outsourcing) overseas.
• Participated in airline industry meetings.
Managed the airline’s General Sales Agents (outsourcing) overseas in line with the airline’s outsourcing strategy which is essentially maximising revenue with least investment and risks.
• Revamped General Sales Agents (GSA) agreement to make it more robust and current.
• Ensure GSAs compliance to Service Level Agreement (SLA).
• Coordinated with relevant stakeholders.
• Active GSA monitoring and support to ensure Sales targets are met.
• Responsible for the airline’s Operations, Sales and Administration in Canada.
• Built, support and grow distribution channel from coast to coast.
• Established and maintained rapport with industry bodies, media and authorities.
• Established and maintained rapport with Business Councils.
• Established and maintained rapport with Community/Cultural/Ethnic Associations.
• Actively promoted multi-cultural Malaysia, Australasia and Asean’s multi city stops as Unique Selling Propositions.
• Responsible for the airline’s Operations, Sales and Administration in Kelantan.
• Enhanced distribution channel presence and support throughout the state of Kelantan.
• Diversified client profile from predominantly Umrah and Haj market to multi segments and destinations.
• Responsible for the airline’s operations, sales and administration in Pahang.
• Enhanced distribution channel presence and support throughout the state of Kelantan.
• Grew Corporate business by 20-25%.
• Responsible for the airline’s operations, sales and administration in the island of Bali.
• Responsible to generate sales from the 2nd largest city in Indonesia i.e. Surabaya. Healthy year on year revenue growth paved the way for direct services between Kuala Lumpur and Surabaya.
• Developed long haul, corporate and Visit Friends & Relatives (VFR) traffic between Indonesia and Europe especially the Netherlands.
• Coordinated region-wide Sales activities and Revenue reporting.
• Coordinated annual stations’ budgets.
• Assistant to Regional Manager Peninsula & Singapore.
EDUCATION Bachelor in Economics (Hons)