Joseph Henessey Gorriceta, Copywriter

Joseph Henessey Gorriceta

Copywriter

The ENTERTAINER

البلد
الإمارات العربية المتحدة - دبي
التعليم
بكالوريوس, Major in Philosophy
الخبرات
7 years, 4 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :7 years, 4 أشهر

Copywriter في The ENTERTAINER
  • الإمارات العربية المتحدة - دبي
  • فبراير 2018 إلى أكتوبر 2018

• Copywriter for a lifestyle savings app that features 2-for-1 and money-saving offers on food, drink, travel, entertainment and leisure.
• Provided copy support for the different markets where the app is available (GCC, UK, South Africa, Malta, Cyprus, Athens, Hong Kong, Singapore).
• Engaged users of the app by creating digital and social media content.

Copywriter في Publicis JimenezBasic
  • الفلبين
  • سبتمبر 2015 إلى ديسمبر 2017

• Worked with managers and business units in building integrated multimedia campaigns for leading brands in the Philippines such as Western Union, Lucky Me, Unilab, Greenwich and Jollibee.

• Identified, developed and executed communications strategy for key media contacts and customer references.

• Developed fresh story ideas, produced briefing materials, researched and managed information.

Copywriter في MullenLowe Philippines
  • الفلبين
  • سبتمبر 2012 إلى سبتمبر 2015

• Handled creative work for Unilever, conceptualizing above-the-line and social media campaigns for brands such as Surf, Breeze, Omo, Domex, and Knorr.
• Launched multimedia campaigns for the country's leading financial institutions, namely Bank of the Philippine Islands and Security Bank.
• Created integrated marketing campaigns for the biggest ice cream company in the Philippines, Selecta and its sub-brands such as Magnum, Cornetto and Selecta 3 in 1 Plus 1.

Creative Trainee في Ogilvy & Mather Philippines
  • الفلبين
  • يوليو 2002 إلى سبتمبر 2003

• Participated in the agency's Creative Training Program, receiving seminars and workshops designed to stimulate new ways of thinking to create fresh and original ideas.
• Worked on projects for Dove, DHL, Eskinol, Pond's, and Tang.

الخلفية التعليمية

بكالوريوس, Major in Philosophy
  • في University of the Philippines
  • يناير 2002

BA Philosophy, Minor in Creative Writing

Specialties & Skills

Social Media Marketing
Content
Corporate Communications
Web Content
Copywriting
ASSETS RECOVERY
COPIA DE ESCRITURA
FINANCIAL
MICROSOFT MONEY
MULTIMEDIA
RECEIVING
SEMINARS
WORKSHOPS

اللغات

الانجليزية
متمرّس