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Julian Hardy, General Manager

Julian Hardy

General Manager·Boulos Enterprises Limited

Nigeria

Master's degree, Retail Automotive Management

Work experience

Total years of experience: 50 years, 10 months

General Manager

May 2013 - Present

Boulos Enterprises Limited

Nigeria

May 2013 - Present

Boulos Enterprises Limited is the sole Importer and Distributor of Suzuki motorcycles, Suzuki 4 stroke Out Board Motors and Maruti Suzuki Light Commercial Vehicles, Haojue motorcycles and Piaggio motorcycles and tricycles throughout Nigeria. I am responsible for all Brands both in Sales, Aftersales and Assembly. The company assembles products received in CKD form at a factory originally set up by Suzuki Japan and distributes through an independent dealer network from Lagos in the South and Kano in the North. Commercial vehicles bodies included refrigerated are fabricated within the factory.
•Motorcycle sales of 15, 000 units per month.
•Tricycle sales of up to 1, 000 units per month
•Out Board Motor sales of up to 100 per month.
•Introduced training schemes to sales and aftersales
•Introduced process and procedural improvements to all areas of the business.
•Turned the business from $2M loss to $500K profit within 9 months.
•In excess of $1M gross profit from turnover of $9M now being generated per month with ROS of 5%.
•Full responsibility for P&L.
•Report directly to the CEO.
•Successfully secured the exclusive importation rights for Piaggio Italy products.
•successfully secured the exclusive importation rights for the Suzuki Super Caddy Truck from Maruti Suzuki and SMC.
•Close working relationship with all manufacturers having visited them all.
•Close working relationship with the 350 staff having resolved many labour issues.
•Strong dynamic leadership from the front and not afraid to get involved.

Company industry:
Industrial Production
Job role:
Management

Managing Director

January 2012 - April 2013

Stallion Motors Limited

Nigeria

January 2012 - April 2013

Stallion Motors Limited is the sole Importer and Distributor of Porsche, Audi, VW Car, Skoda and VW Commercial vehicles throughout Nigeria. I was responsible for all European Brands both in Sales and Aftersales. The Brands were represented within fully CI compliant showrooms in Lagos, Abuja, Port Harcourt, Calabar and Kano. I brought extensive International experience to the evolving market and installed best practice processes and systems throughout the Group.

•Total volume 2012; 2, 000 units, forecast volume 2013; 3, 000 units.
•Introduced sales and aftersales control systems at all sites.
•Introduced training schemes to sales and aftersales
•Organised regular co-branded showroom marketing events to raise awareness.
•Brought in to make presentations to Nissan which ultimately led to Stallion being awarded the franchise for Nigeria from CFAO.
•Close working relationship with VW sales teams in Germany and aftersales in SA.
•Regularly visited all sites to ensure standards were maintained.
•Set internationally recognised standards in presentation and customer care.
•Focussed on improving aftersales to ensure customer retention.

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Group General Manager

April 2010 - December 2011

Shreyans Motors Private Limited

India

April 2010 - December 2011

Shreyans is a privately owned Group representing luxury Brands throughout India. It held the Importer/Distributor rights for Porsche, Ducati, Ferrari, Maserati, Bombardier Recreational Products and Net Jets. I controlled the Automotive Retail Division of the Group with dealerships located in New Delhi and Mumbai. I assisted the CEO in successfully being appointed to represent Mercedes Benz in the Vietnamese Cities of Hanoi and Ho Chi Min City.

•Increased Porsche unit volumes by 500% and Ducati by 400%.
•Introduced Group Finance and Insurance management to maximise on finance opportunities within the markets.
•Introduced complete Group HR structure including Company Handbook, Job Descriptions and monthly Newsletter together with introducing Group Financial Controls from DOC to Management Accounts and Best Practice processes.

Company industry:
Accounting
Job role:
Management

Retail Director

January 2006 - March 2010

GruppeM Investments PLC Group

China

January 2006 - March 2010

GruppeM Investments floated on AIM in 2007 and held the franchise for Porsche throughout the Shandong Province. I was responsible for controlling the Porsche Centres in Qingdao and Jinan. In January 2008 the Group was appointed as Importer/Distributor for Aston Martin Lagonda in Mainland China. I was responsible as General Manager for controlling both the Importer and Retail Operations throughout China. The head office was established in Shanghai with prestigious retail dealerships in Shanghai and Beijing. Group turnover in the financial year 2009/2010 was $325M

•Established all systems and processes and worked very closely with Chinese Government, Customs, and 3C's Homologation departments.
•Appointed Dealers in Chengdu and Hangzhou and negotiated the appointment of Dealers in Guangzhou, Dalian and Shenzhen.

Job role:
Management

Centre Principal

March 2002 - December 2005

Porsche Retail Group

United Kingdom

March 2002 - December 2005

Porsche Retail Group is a subsidiary of Porsche AG (Germany). I controlled Porsche Centre Reading, the largest Porsche Centre in Europe with 98 staff and a turnover of £64m with profit after interest of £4.2m (FY 2004/2005) and ROS of 6.5%. 483 new, 288 used car annual sales from the Centre. Responsibility for the preparation of 2, 900 new and 2, 500 used Porsche cars for the Porsche Retail Group. Also took responsibility for Porsche Centre Guildford for 9 months while a new Dealer Principal was recruited.

• Responsible for maintaining the Porsche Cars Great Britain Press Fleet.
• Actively involved with implementing “Lean Process Improvement” throughout the extensive Service and Bodyshop departments.

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Managing Director

April 2001 - February 2002

Ford Retail

United Kingdom

April 2001 - February 2002

Ford Retail UK took over the Quartic Motor Group in December 2002. As Managing Director I controlled the Bristol CMA with responsibility for 9 x sites; 4 x Main Dealerships, 1 x CMA Bodyshop, 2 x Rapid Fits, 1 x Transit Specialist Centre and a National Parts Distribution Centre. 255 staff, turnover of £95m, 3, 500 new car and 2, 500 used car sales, 2, 000 bodyshop, 6, 000 service labour hours and £25m parts sales per annum.

•Attained Transit Specialist Dealer status with seperate facility incorporating 24 hour opening and additional MOT facility.
•Achieved ROS of 1.2%.

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Group Director

July 1999 - March 2001

Quartic Motor Group

United Kingdom

July 1999 - March 2001

Quartic Motor Group was created through the amalgamation of 3 Ford CMA's; Brunel Ford in Bristol, Heartlands Ford in Birmingham and Atlantic Ford in Manchester. As Group Director I was responsible for controlling 12 x Parts Operations located throughout Bristol, Birmingham and Manchester with 110 staff, £20m turnover and £2m net profit per annum.

•Created the first Ford National Parts Call-Centre in Bristol handing Parts enquiries from Bristol, Birmingham and Manchester Trade Customers.
•Created the most inovative solution to selling parts in three of the UK's major Cities, from one Central Parts Distribution Centre

Job role:
Management

Director

April 1996 - June 1999

Brunel Ford

United Kingdom

April 1996 - June 1999

Brunel Ford was established by Roy Penney and was awarded the Bristol Ford CMA in 1996. I was invited to join as aftersales manager and latterly director responsible for controlling 13 aftersales departments; 4 x car workshops, 1 x Transit workshop, 2 x Rapid Fit workshops, 4 x parts departments, 1 x CMA bodyshop and a Wholesale Parts Distribution Centre which supported aftersales within the CMA and delivered parts to trade customers throughout the South West of England and South Wales.

•Pioneered within the hour parts delivery using motorcycle couriers within Bristol.
•Won many Ford awards for Parts sales volume achievements, Rapid Fit excellence and Service productivity improvements.
•Recognised by Ford Motor Co Ltd as having created one of the most advanced and productive Parts Distribution Centres in the UK.
•Invited by Ford Motor Company to sit on their National Aftersales Working Group.

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Manager

August 1975 - March 1996

Stormont Eng Co Ltd

United Kingdom

August 1975 - March 1996

Commenced career with Stormont Ford in their Kent Truck Division progressing to Parts Manager with Stormont Ford Car and Truck in Woolwich, London. Moved and consolidated Andover Ford whilst a brand new dealership; Fareham Ford was constructed. Moved to Bristol with Brunel Ford who was selected by Ford Motor Company to create the Bristol Central Marketing Area (CMA) consolidating all Ford Dealerships within Bristol and Weston-super-Mare.

•Commenced as Apprentice in Ford truck dealership
•Promoted to Supervisor within 18 months.
•Promoted to Parts Manager in London car and truck dealership.

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Education

Loughborough University

January 1999

January 1999

Master's degree, Retail Automotive Management

United Kingdom

West Kent College

January 1976

January 1976

Diploma, Motor Vehicle Mechanics

United Kingdom

courses: City & Guilds Motor Vehicle Mechanics
View attachment

Cray Valley Technical High School

July 1971

July 1971

High school or equivalent, GCSE O Levels

United Kingdom

Skills

C
Beginner
C
Beginner
CEO
Beginner
CEO
Beginner
FINANCIAL
Expert
FINANCIAL
Expert
GENERAL MANAGEMENT
Expert
GENERAL MANAGEMENT
Expert
MARKETING
Expert
MARKETING
Expert
PROCESS ENGINEERING
Expert
PROCESS ENGINEERING
Expert
PROFIT
Expert
PROFIT
Expert
RETAIL
Expert
RETAIL
Expert
SALES
Expert
SALES
Expert
SUPERVISORY SKILLS
Expert
SUPERVISORY SKILLS
Expert

Languages

Chinese
Beginner

Hobbies

  • Running, Sailing, Skiing, Equestrian, Motorcycles