Junaida Abdullah, Senior Specialist, Strategy & Sales Transformation

Junaida Abdullah

Senior Specialist, Strategy & Sales Transformation

Maxis Communications Berhad

Lieu
Malaisie
Éducation
Baccalauréat, Accountancy
Expérience
23 years, 4 Mois

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Expériences professionnelles

Total des années d'expérience :23 years, 4 Mois

Senior Specialist, Strategy & Sales Transformation à Maxis Communications Berhad
  • Malaisie
  • Je travaille ici depuis février 2017

Responsible for overseeing organizational reviews, communicating results to top management, and developing strategies based on business direction and goals. Conducts detailed business reviews to identify strengths, weaknesses, and opportunities and to evaluate business operational effectiveness.

Manage the performance measurement process to ensure that ROIs are aligned on key performance metrics, establishing realistic business goals, and providing accountability through reporting and analytics.

Develop and implement an integrated, strategic communications Go-To-Market plan to increase sales funnel opportunities and strengthen brand identity across key stakeholder audiences in Enterprise space.
 Conceptualize, evaluate, and implement communication and business strategies and priorities for the division
 Identify strategic needs, lead all aspects of planning with sound business recommendations, and generate alignment with key business partner
 Develops communications key messages & value propositions and manages the implementation across all communications programs

Head of Market Demand Generation (GTM) à Maxis Communications Bhd
  • Malaisie
  • juillet 2012 à janvier 2017

Develop strategies, implement & manage and review marketing, communication & go-to-market programs that drive demand with the objective to grow sales opportunities and higher lead conversion.
Sales ground activities, roadshows, clinics, workshops, coffee sessions, engagements platforms, C-level events: planning and implementation. Create and execute “go-to market” strategies and appropriate vehicles to build opportunity and increase sales pipeline by understanding industry trends, needs & highlight value propositions.
 Account planning : growth & retention strategy
 Acquisition & retention program with linking benefits of corporate entity to their corporate employees
 Maxis online store for Corporate Individual

Chief Marketing Officer à Open Application Systems Sdn Bhd
  • Malaisie
  • juillet 2008 à juillet 2012

Manages investment ventures covering feasibility up till go-to market in ensuring stakeholder values, goals and targets are met.
Develop, design, lead, plan, coordinate, and execute project implementation activities resources, marketing communications, branding and business development platform, financial, timescale, scope of work, compliance, SOPs, BPR, methodologies, extension of time, variation orders, change request, reviews, practices & agreed limitations, resource impacts, cost control principles.
 Responsible for the successful delivery in the area of Integrated Strategic Marketing and Business Development under Invictus Alliance Group
 Involved in long-term planning and day-to-day execution which leads to overall strategy and manages complex issues within functional areas of expertise

Strategy Manager à SPK Technology
  • Malaisie
  • octobre 2006 à juillet 2008

Plan, execute, and finalize projects according to strict deadlines and within budget, project’s objectives and oversee quality control throughout its life cycle.
 Develop and deliver progress reports, proposals, requirements documentation and presentations. Determine the frequency and content of status reports from the project team, analyze results, and troubleshoot problem areas.
 Conduct project post mortems and create a recommendations report in order to identify successful and unsuccessful project elements.

Brand & Business Development Manager à Kompakar eHealth Tech Sdn Bhd
  • Malaisie
  • mars 2005 à septembre 2006

Managing implementations of Hospital Information Systems of : PutraJaya Health Clinic (Clinical Information System), Putrajaya Hospital (Total HIS), Pantai Medical Center, Bangsar (HIS), MINDEF, Singapore (PACES2, Patient Care System, including EMR)
 Responsible to identify prospects/business opportunities and prospecting for new clients.
 Execute strategic marketing & promotion platforms for projects A&P activities and managing both internal & external communications.

Public Relations, Communications and Special Event à Putrajaya Wetlands - Stagno VIC Sdn Bhd
  • Malaisie
  • janvier 2003 à février 2005

Initiate and generate a significant number of special events to be housed at Taman Botani and Taman Wetland Putrajaya. Ensure communication with the public to be executed professionally and maintain and ensure visitors’ interest for repeated visits. Foster and enhance professional working relationship with all media contacts and act as a key person for responses to queries and requests.

Senior Financial Analyst à World Vest Base Inc - Standard & Poor's
  • Malaisie
  • janvier 2001 à janvier 2003

Scrutinizing financial reports on the fundamental segments for the usage of investors, auditors and other third parties for the purpose of proposing the most profitable industry’s event. Plan, recommend and implement the most appropriate mode of communication to public and other related parties and ensuring standardized information is being disseminated effectively.

Éducation

Baccalauréat, Accountancy
  • à University Tenaga Nasional (UNITEN)
  • décembre 2000

Specialties & Skills

Special Events
Corporate Communications
Materials
operations
Market and industry analysis
Microsoft Office (Windows,Apple platform
Intellectual Property (IP) Valuation
R&D Commercialization
Presentation (Commercial, Strategic, Marketing & Branding)
Investment paper, project implementation
Business plan, capitalization and risk
Financial statements, project budgetary,

Langues

Anglais
Expert
Malais
Expert
Français
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