Kalpit Bothra,  Senior Integrated Art Director

Kalpit Bothra

Senior Integrated Art Director

Livingroom Communication

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Bachelor of Fine Arts in Visual Communication - Graphic Design
Experience
11 years, 6 Months

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Work Experience

Total years of experience :11 years, 6 Months

Senior Integrated Art Director at Livingroom Communication
  • United Arab Emirates - Dubai
  • January 2021 to June 2022

Creative campaigns for RTA, Centrepoint, Emirates Post, Bin Sina Pharmacy and Americana. Lead on Emirates Post account, including the extensive new brand and advertising guidelines.

Successful pitches for Amazon, OSN, Americana California Garden and Nabati.

Skills: Integrated campaign concepts, Pitch decks and presentation design, Brand guidelines, Website and UI design, Photography, Motion graphics, Digital and Social Media design

Head of Design & Advertising at Itan Jewels
  • United Arab Emirates - Dubai
  • April 2013 to January 2021

Brand development for Itan Jewels, managing content, campaigns and production. Point of contact with vendors for displays, print, media and creative services. Sales support for merchandising, advertising and POS assistance. Leading and mentoring the design team, supporting through photography, art direction to final deliverables which follow the brand guidelines that are developed by me.

Management of offline events and exhibitions, from concept to delivery. Management of creative department budgets and resource. Point of contact with stakeholders and C-level management across Middle Easy and India markets.

Skills: Brand development, Website and UI Design, Photography, Integrated Campaigns from concept to delivery, Motion graphics, Digital design, eCommerce, Video editing, Exhibition management, Merchandise/display production

Senior Graphic and Digital Designer at Insignia Worldwide
  • United Arab Emirates - Dubai
  • January 2011 to March 2013

Leading web and digital design at the agency, including management of developers and multimedia artists. Various creative campaigns for Jumeirah, DTCM, Al Maya and Borders. Lead on brand and advertising guidelines for Jumeirah Hotels.

Clients: Dubai Tourism & Commerce Marketing (DTCM), Emaar, Emirates, Dnata, Al Maya, Borders and various hospitality brands such as Jumeirah, The Address Hotels and Anantara among others.

Skills: Digital Design, UI/Web Design, Brand Guidelines, Art Direction, Photography, Logo Design, Collateral Design, Hospitality Design, FMCG Brands, Print Artworking, Team Management

Education

Bachelor's degree, Bachelor of Fine Arts in Visual Communication - Graphic Design
  • at The American University in Dubai
  • May 2009

Specialties & Skills

Photography
Luxury Goods
Adobe Creative Suite
Brand Development
Branding
Typography
Web Design
Photography
Presentation Design
Adobe Creative Suite
Adobe After Effects
Production
Exhibitions

Languages

English
Expert
Hindi
Expert
Arabic
Beginner

Hobbies

  • Playing Squash