Product Marketing and communication
ZAFCO
مجموع سنوات الخبرة :10 years, 6 أشهر
Tire Brands Handled : Pirelli, Toyo, Nitto, Armstrong, Zeetex and OTANI
Lubricants Handled : Valvoline and Zeetex
Battery : Trane and Zeetex
Upgrading the brand image of the company.
Designed effective partner and customer communication program and collaborate with sales, trade
marketing and technical teams to identify requirements, prioritize strategies and drive project to
completion.
Liaison with various departments, vendors and business partners for smooth execution of brand visibility,
product launch and campaign events.
Planned and managed marketing budgets for assigned territory and execute launch activities with marketing
team.
Designated as the local contact for all media relations.
Event planning and organizing.
Developed and maintained relationships with current and prospective clients.
Contribute to the collection of mark
Develop, implement, and manage email campaigns to acquire and retain high-quality customers and data
segments.
Measure, analyze, & report performance of campaigns and develop smart segmentation plans.
Monitoring competitor’s marketing activities and react when necessary.
E Commerce
Content writing and monitoring of social media platform.
Ensuring smooth running of projects and resolving any issues arising in the process.
Experienced in marketing design for a variety of products and services.
Proficient in designing graphical content for advertising and promotional activities.
Networking and communication with other parties.
Retail Marketing
The ability to judge creativity and to understand guidelines, in order to give
constructive creative feedback to the agency.
Substantial account management experience in an advertising agency, working
with global brands.
To lead project development discussions.
Strong regional media understanding (traditional as well as digital) to be able to
lead and optimize media plans with the Media agency.
Strong production knowledge (broadcast, outdoor, print and digital).
Experienced working within a global client and agency structure.
passion for the brand.
Leadership qualities and project management skills.
A hands-on, can-do approach to solving problems.
Insane attention to detail.
The ability to learn new processes and technology quickly.
The ability to work well with others and collaboratively.
The ability to prioritize and work quickly and efficiently within very tight time
frames.
A good sense of humor.
SEO
E-commerce
FMCG Marketing
Apparel Marketing
Proven ability to identify and craft pitches to various media outlets, resulting inpositive press coverage, and lead generation.
Keen understanding of brand marketing and marketing support services.
Experience in the production of campaigns, printed collateral presentations, websites, videos, and other marketing materials.
Experience in coordinating and executing different Marketing and Sales events
Proven experience in analyzing first party data to create customer and market insights
Experience managing budgets and vendors
Develop product marketing materials to support the Placed Sales organization, including pitch decks, one-pagers, FAQs, and other collateral as needed.
Own content development, including drafting and editing white papers, case studies, blog posts, email newsletters, and social media.
Write website copy and coordinate with internal and external parties to develop the layout, design, and messaging of the Placed website.
/2015