Market Research Manager
42 market research
Total years of experience :15 years, 3 Months
• Managing client expectations and queries on all projects as result built up very strong relationships with 2 global companies and turned them into our all the time partners
• Managing account and as result increased turnover by 30% within 1st year and profitability by 22%
• Evaluating feasibility and providing quotes to clients for all project requests, analyzing costs/vendors to offer the most competitive costs to the clients
• Directing a staff of project managers, analysts and executives in all phases of research projects, managing research budget, writing and editing research proposals, negotiating vendor contracts and managing vendor relationships
• Identify and contact new clients and turn these into new partnerships
• Project handling of international market research in countries including MENA, USA, Australia, Canada, Euro Big 5, Latin America
• Daily analysis of the projects in terms of quality, budget and delivery time
• Writing proposals and communication with global clients for increasing the number of future projects
• Promote the company to key buyers, ensuring their knowledge is current and appropriate
• Planning and executing high impact campaigns, working to specific schedules and budgets
• Build strong day to day working relationship with the clients: fully understand their business, categories and brands
• Writing up sales reports, activity reports and revenue forecasts
• Completing all documentation and administrative records, fully and accurately
• Continually build technical expertise as a market researcher and apply it to daily work: report writing, analysis and interpretation
• Development an effective strategies for the target markets
• Ability to react quickly to emergency situation or new customer requirements
• Managing projects’ risks and quickly responding to changes
• Launch panels in new countries and spearhead the growth of the existing
• Pro-actively present project updates, activities and detailed forecasts during the weekly project review meetings
• Recognizing project nuances, prioritizing project actions and subsequent communication/coordination with the project teams
• Project assistance towards international market research projects
• Research of respondents’ qualification and contact details
• Communication with respondents, organizations and authorities
• Database administration of respondents’ data base
• Translation of correspondence and project documentation
• Marketing and business administration activities
• Screening, analysis and database management of respondents’ qualification, respondents’ contact information and project documentation
• Coordinate and manage projects such as documentation of communications, commitments and actions taken, time management on projects to avoid delays.
• Directed development of interactive, direct marketing, media, creative, sales promotion and PR strategies.
• Monitoring & reporting to senior managers on the effectiveness of strategies/campaigns
• Negotiations with clients and writing proposals
• Budget setting and control, including measurement and return on investment
• Development and creation of advertising
• Over all responsibility of running various marketing campaigns - like getting newsletters, e-mail blasts sent to the customers.
• Creation of analytics tables and reports
• Coordination of project support requirements
• Dealing with print, online and television media.
• Arranging for the effective distribution of marketing materials
• Preparation of reports and tax returns
• Analysis of current performance and business expansion
• Handle full spectrum of financial and cost accounting role
• Responsible for day to day finance and accounts operations
• Perform full set of accounts and ensure timely closing of accounts
• Perform project cost forecasts/budgets, cost tracking, monitoring and controls
• Negotiating with clients
• Promotion of foreign goods in Uzbekistan
• Creation of analytics tables and reports
• Warehouse administration
Mission of Plekhanov Russian Academy of Economics consists in the leadership in training professionals with all-round view in the field of economics, based on the synthesis of historical traditions, scientific innovations and successful and sustainable development of the university; development and spreading of practically oriented economic and commercial education on the basis of the combination of historical heritage and entrepreneurial traditions as the most essential social value; educating learned and qualified individuals, who are able to become leaders in the global economy.