Marketing & Business Development Manager
FMCG
Total years of experience :11 years, 8 Months
• Initiated strategic market plan to analyze key strengths, weaknesses, competitors and new business opportunities. This strategy strengthened our position in the market, as well as brought the company to develop a unique and profitable niche within the distribution.
• Worked in coordination with the top level management to set up short term and long term goals.
• formulation and execution of strategic, financial and marketing plans to achieve company goals
• Systemizing distribution, and increasing individual performance, and raising availability in retail points up to 120%
• Identified opportunity to cut costs by analysing impact of adding or removing SKUs; developed entry and exit plans with clear criteria and break-even requirements.
• recruitment, training and empowerment of employees to achieve key performance indicators
• establishment of high level relationships with key customers
• Developed sales territory and built strong client relationships within a highly competitive environment through networking and incentive programs.
• identify, drive and support change management to ensure continuous improvement
• Participated in trade shows, industry events, customer entertainment activities, sales meetings, training programs and conferences as directed.
• Gathered customer needs and worked with product development teams to implement changes based on feedback.
Provided extensive on-the-job training and attentive supervision to a troubled employee, which resulted in the employee's success as an empowered and accountable team member.
•Trained 15 newly hired staff members
•Ensured that all the tasks carried out by the departments are of required standards and quality.
•Setting up and maintaining relations to local, national and international partners, supporters and stakeholders, supported by AIT consultants
•Administrating and monitoring of HSNP budget expenditure, supported by AIT consultants.
• Provided extensive on-the-job training and attentive supervision to a troubled employee, which resulted in the employee's success as an empowered and accountable team member.
• Trained 15 newly hired staff members
• Ensured that all the tasks carried out by the departments are of required standards and quality.
• Setting up and maintaining relations to local, national and international partners, supporters and stakeholders, supported by AIT consultants
• Administrating and monitoring of HSNP budget expenditure, supported by AIT consultants.
Achievements
Quickly promoted to Director and Executive Manager positions due to team leadership, organizational abilities and strong work ethic.
Recruiting 15 people with high performance and professional.
Created highly effective organizational and filing systems, including quick and thorough indexing, filing and offsite storage, resulting in easy access to critical information and streamlined office functioning.
Decrease expenditure Cost by 30%.
Trained and supervised both permanent and temporary staff. Created and coordinated work schedule to ensure coverage and smooth office operations.
Recognized for consistently building productive teams in different departments.
2- Section Manager (Electronic & Cell Phone) with Carrefour Hypermarket. October 2012 - December2013
• developed and executed continuous improvement plans
• developed and maintained key customer relationships
• performed all necessary administration including staff selection and development, budget administration, planning, organizing and scheduling work and performance measurement
• managed the daily operations to ensure the location met all performance and sales objectives
• Recruitment, training and empowerment of employees to achieve desired individual performance.
• Ensure ongoing and consistent customer satisfaction by providing on-time delivery and follow-up.
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Achievements
Delivered sales presentations to companies, resulting in increased corporate memberships.
Fostered teamwork that motivated employees to achieve their highest potential.
Recognized for consistently building productive teams in different departments,
Consistently exceeded goals for sales, inventory management, and profitability.
Achieved lowest shrink in our district of 12% and ran a 30% increase in sales for 2013 as a Section Manager.
Faculty of Humanities and Education- School of foreign languages – Department of English & Translation.