WEB COMMUNICATION CONSULTANT
European Commission (HaDEA)
Total des années d'expérience :0 years, 9 Mois
Consulting European Health and Digital Executive Agency (HaDEA) on digital communication projects, with a special focus on EU health communication:
• Content creation and storytelling: creating and curating editorial/audio-visual content for web and social media, including running digital advertising campaigns tailored to the agency's goals and audiences;
• Campaigns monitoring & analysis: personas development, A/B testing, data analytics, compelling ad copies, campaign optimization
• Community management: managing and engaging with HaDEA's audiences on social media, consulting on communities best practices, in collaboration with other DGs and agencies;
• Strategy & reporting: contributing to the annual communication work plan and strategic reports
• Advising on thematic results-oriented communication campaigns (health, EU 2024 elections, food & safety) and running their production & implementation.