KEY ACCOUNT MANAGER / BRAND MANAGER - FOOD SERVICE DIVISION
Friendly food qatar
مجموع سنوات الخبرة :18 years, 4 أشهر
To maintain relationships with Major Key Accounts and acquire more groups
• Responsible for preparing market surveys
• Analyze customer buying behavior in terms of marginality required, payment terms, products they sell, etc.. to ensure complete preparation for introduction meeting by the sales force.
• Responsible for the launching of new products and ensuring the product is available with existing clients
• Allocate sales target per Sales member
• Prepare and see through the implementation of sales Budget
• Propose and monitor sales activities by receiving reports from the brand managers and sales team.
• Review of the monthly forecasts and coordinate with the purchasing department regularly to ensure shipmet are on time as scheduled and negotiate prices with suppliers if needed
• Prepare sales vs forecast report and stock covearge report to analyze brands/orders movement
• Make decisions on what promotions and discounts to give on products within the company set guidelines
• Maximize volume and revenue in key assigned food service accounts by utilizing fact-based selling methods responsibility to acquire new food service accounts for Qatar
• Identifying market potential in order to establish new account, achieve food service sales volume, revenue and profitability goals.
• Maintain, monitor, and regularly evaluate pricing and contracts with customers so as to provide products and services that meet standards of quality, timeliness and cost.
I start my career with Friendly Food Qatar as key account executive in 2011 and i have been promoted later to Key account Manager in retail division,
• Developing and managing outstanding customer relationships to meet business objectives across Retail and Wholesale.
• Prepare and conduct Monthly / bi-monthly business reviews with all specified Key Accounts and report back to the business.
• Drive sustainable account growth with the right execution (Assortment / Placement / Planograms / Branding / Promotions & Pricing).
• Contribute to and implement the Sales strategy and align to the business strategy.
• Develop and manage customer strategies to meet business objectives.
• Assess gaps, competitor activities, and opportunities in the market.
• Formulate and design customer service delivery systems and processes.
• Develop the best route to market and the channel plan for all customer segments in order to achieve the targeted service levels.
• Develop and implement customer activity plans to reach agreed sales targets and monitor and review customer activity plans.
• Collaborates with the Saled & Marketing Manager to establish and control budgets for sales promotion and trade show expenses.
• submitting monthly sales statistic and analysis report by supplier, SKU'
• Manage, drive, align, and interact with the Sales agents on a regular across all regions to ensure they deliver maximum results and 100% execution of store initiatives.
• Initiate "on the job training" where necessary and conduct monthly sales & cycle brief meetings.
• Drive execution of store initiatives through alignment of the Sales Agents
• Contribute to and implement negotiations across term agreements, overall product assortment, and category management initiatives.
• Accurately forecasts annual, quarterly, and monthly revenue streams.
• Forecasting price trends and their impact on future activities.
• forecasting likely levels of demand for services and products to meet the business needs and keeping a constant check on stock levels to maximize business efficiency
Responsibilities include management and operations of the store, Plan, develop, and coordinate events and promotional campaigns, Direct all the operations of sales floor and prepare reports for daily sales.
A family owned group of seven companies, trading in floor and street cleaning Industrial machinery, washroom and hygiene products and services, chemical manufacturing, steel Fabrication wet, and powder coatings for the construction industry, building materials and interior designs and installations.
• Overall operational management of the after-sales service centre involving:
• Personnel management of four sales coordinators, an accounts clerk and six machine technicians.
• Streamlining existing systems and documentation practices, especially in the areas of after-sales support, machine repairs and spare-parts ordering.
• Manage total store level operations, including staff hiring, training, evaluation and work schedules.
• Handle budget planning and tracking, accounting and payroll.
• Coordinate inventory control, receiving; merchandising (plan-o-grams) and store maintenance.