Khaled Ladki

2008-2019 Team Brothers Factory and Trading Company - www.TeamBrothers.US
General Manager
• Import, produce, distribute and sell the finest quality of coffee, tea, and herb items in a manner creating awareness and demand
• Achieved value added products through applied plan, dedicated to bringing new and creative ideas to the market place, both in product offerings as well as in marketing events within limited budget.
• Developed unique brand positioning, maintained and grew solid brand recognition within business etiquette.
• Planned and launched factory packing teabags, herbs in teabags, cappuccino & coffee mix in sachets.

1990- 2007 Top Products s.a.l. Beirut, Lebanon FOUNDER -
Coordinated, imported and promoted food stuffs and consumer items from key sources around the world.
 Launched “Entremont-Alliance “ processed cheese “Boy” brand in 1991 and within two years achieved 30% market share in Lebanon and the most famous processed cheese. The business development model was adopted by Entremont-Alliance for their direct roll outs in other countries in the region.
 Maintained 50% market share of the Turkish confectionary sales, while optimizing distribution network through scheduled imports and relying on wholesaler warehousing to minimize working capital impact.
 Launched “Florida Garden” as private brand for a range of canned prepared foods and edible oil : Created an innovative product design that allowed one customer to develop from an average to a major player in the industry .
 Built “Jonson” premium Ceylon Tea Bags brand through below-the-line marketing and achieved market leadership for Ceylon tea in Lebanon within three years.
 Carried a number of market surveys and proposed innovative products for market launches.
 Built a customer base of two thousand outlet clients by developing a strong rapport with potential customers, finding their particular needs and matching them with specific products .
 Sold on average six million U.S. Dollars on yearly basis through successful marketing campaigns and a coherent, dedicated and motivated sales team.
 Planned and conducted a strategic study for Top Products sal, evaluating the construction of one factory for producing biscuits and another for processed cheese.
 Took part in the establishment of First Elite outlet of chain of supermarkets in 1992 -
SHOPPER'S .

January 2002 - July 2006 Partner & General Manager Fast Food Restaurant
Managed the overall business operations including procurement, marketing, and operations
Managed Procurement and dropped cost of ingredient to 50%.
Managed the night shift
Planned for second outlet and purchased all required kitchen equipment.

July 1989-1989 COOP Du Liban , Branch Manager . Business Development Manger
Turned Hamra branch to profitable outlet within one year.
Planned for new outlets
Introduced a client-information database that was later adopted by all branches of the COOP.
Education and Other Relevant Information
June 1988 B.B.A. Business Management & Administration, American University of Beirut, Lebanon
June 1984 Baccalaureate Level, Mathematics, International College, Beirut, Lebanon