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Khaleellullah Razzak Ali Ali, Manager

Khaleellullah Razzak Ali Ali

Manager·Peps Industries Pvt Ltd

India

Bachelor's degree, Mechanical Engineering

Work experience

Total years of experience: 19 years, 11 months

Manager

October 2022 - Present

Peps Industries Pvt Ltd

India

October 2022 - Present

Key Result Areas: Deputy Zonal
Company industry:
Industrial Production
Job role:
Management

Zonal Manager

April 2019 - September 2022

Adishwar India Ltd

April 2019 - September 2022

South Zone

Key Result Areas:
•Handling South Zone stores.
•Handling Team of ISD 900 nos & Staff 600 nos in all stores (73 nos) for entire Karnataka.
•Training on Driving Sales, Category Balancing, Shop operating Procedure
•Internal review meets with ZM’s for the store wise review.
•Reviewing of the performance of Staff so that improves the productivity.
•Planning of Marketing Activities ATL & BTL.
•Weekly meeting with BM’s & FM’s to understand the requirement and loop hole of non-performers.
•Expansion of New Stores, setting up & Store Operations.
•Coordinating with brands for ensure the ISD are placed as per Module.
•Screening and recruiting ISD’s from brands and placing to the suitable store as per caliber.
•Staff Recruitment and replacement of manpower in all stores.
Company industry:
Retail & Wholesale
Job role:
Sales

State Head

June 2017 - March 2019

Eureka Forbes Ltd

India

June 2017 - March 2019

Regional Trade Marketing.

Key Result Areas:

•Handling Karnataka, Telangana & Andhra Pradesh.
•Work closely with the National head & corporate team.
•Report to the National Marketing head &
Company industry:
Sales Outsourcing
Job role:
Sales

State Head

May 2013 - March 2016

Eureka Forbes Ltd

India

May 2013 - March 2016

Karnataka as
Company industry:
Sales Outsourcing
Job role:
Sales

Area Sale Manager

May 2012 - April 2013

Kent RO System Pvt ltd

India

May 2012 - April 2013

Handling a distribution channel sales and turnover 0f 25 lacs average.
•Tapping Dealers Business potential for the Region of Bangalore.
•Responsible for New dealer expansion and adding up in distributor.
•Taking care of 80 dealers in Bangalore.
•Planning and organizing business activities for the distributor.
•Compiles the competition information like sales, offer & merchandise and validates between locations, markets. Builds up a picture of emerging threats / opportunities
•Implementing rules and procedures for the ISD’s of the dealer to maximize their output.
Company industry:
Marketing
Job role:
Sales

Business Operation Manager

March 2011 - April 2012

Videocon Industries Ltd

India

March 2011 - April 2012

Handling a turnover 0f 65 lacs average.
•Tapping Franchisee Business potential for the Region of South Karnataka
•Responsible for New Store opening, recruitment and managing store opening checklist
•Key relationship manager with the franchisee on operational aspects and ensuring compliance on SOPs.
•Taking care of 6 franchisees currently and 7 projects in pipeline in South Karnataka
•Planning and organizing business activities for the Franchisee
•Ensures execution of the footfall generation plan and evaluating the same
•Maximizing the sales & profitability of the respective region and the Top Line and Bottom Line Achievement as per the Target.
Company industry:
Industrial Production
Job role:
Management

Area Operation Manager

October 2009 - February 2011

Essar Telecom Group

India

October 2009 - February 2011

Heading Retail operations for South Karnataka.
•Mapping territory of Bangalore, Mangalore, Mysore, Chichmanglur, Hassan & tumkur.
•Handling 15 stores and 70 sales persons
•Strategic planning for achieving Sales Targets.
•Profit and Loss management.
•Stocks rotation and reorder level according to the target, Stocks on hand & based on festivals
•Expanding the territory and finalizing new properties.
Company industry:
Retail & Wholesale
Job role:
Management

Territory Sales Manager

September 2006 - September 2009

Sony India Pvt Ltd

India

September 2006 - September 2009

Handled Trade Marketing (RDI, TSM & Trainer profile)
•Driving Primary Sales & Tertiary Sales as well.
•Handling the Costal Karnataka District Shimoga, Chichmanglur & Mangalore.
•Handling 150 stores (120 MBC’s & 25 Brand shops) & 250 Promoters (120 MBC’s Promoters & 125 Brand shop Promoters).
• Maintaining the brand Image through Karnataka by conducting activities such as Training, Paper Ad, Shop boards, GSB, In shop Branding, Paper inserts, Live demos as per company standards.
•Proper Utilization ATL & BTL budget for activities increase the brand image in the region.
•Conducting Dealer meet for new Launch of products.
•Responsible for store promotion activities through effective execution of stores such as live demos.
•Setting up targets of Promoters for secondary sales discussion with Branch manager & sales executive according to the potential of the stores
Company industry:
Sales Outsourcing
Job role:
Sales

Area Sales Manager

May 2005 - August 2006

Welspun India Ltd

India

May 2005 - August 2006

Handling total turn Average over of 75 lacs per month in Bangalore Territory.
•Handling 2-Direct Dealer Sales, 1-Distributors, 2-Brandshops.
•Setting the targets and forecast of Dealers.
•Daily follow with the dealers and managers for the primary billing.
•Expanding territory and channels sales according to the categories wise in market to get maximum market shares.
•Handling the ISD’s who are working in the dealer store
Company industry:
Textile & Apparel Production
Job role:
Sales

Education

EMBAfor Kuvempu University

January 2025

January 2025

Bachelor's degree, Mechanical Engineering

India

20 yrs Exp in Sales & Marketing...
View attachment

EMBAfor Kuvempu University

January 2022

January 2022

Master's degree, Mechanical Engineering

in

Skills

Operation
Expert
Operation
Expert
Retail
Expert
Retail
Expert
ATL
Expert
ATL
Expert
BRAND MANAGEMENT
Expert
BRAND MANAGEMENT
Expert
DRIVING
Expert
DRIVING
Expert
MARKETING
Expert
MARKETING
Expert
RECRUITING
Expert
RECRUITING
Expert
SALES
Expert
SALES
Expert
WISE
Expert
WISE
Expert
COMPETITIVE ANALYSIS
Expert
COMPETITIVE ANALYSIS
Expert
DELIVERY
Expert
DELIVERY
Expert
MARKET ANALYSIS
Expert
MARKET ANALYSIS
Expert
Operation
Expert
Operation
Expert
Retail
Expert
Retail
Expert

Languages

English
Expert
Hindi
Expert

Hobbies

  • Playing Chess, Listening motivational Speeches and performing Namaz