Khalid Alhazaa, Marketing and Branding Sector Director Assistance

Khalid Alhazaa

Marketing and Branding Sector Director Assistance

Saudi Electricity Company

Location
Saudi Arabia - Riyadh
Education
Master's degree, Marketing Management
Experience
18 years, 4 Months

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Work Experience

Total years of experience :18 years, 4 Months

Marketing and Branding Sector Director Assistance at Saudi Electricity Company
  • Saudi Arabia - Riyadh
  • My current job since April 2014

1. Executive Secretary In SEC President Office 2014 -2015
2. Public Relation Specialist 2015 - 2017
3. Public Relation division charged Manager 2017 - 2018
4. Mazaya Program Leader 2018 - 2020
Mazaya is a discount Program providing to all SEC employees
5. Traveling and hotels reservation Leader. 2020 - 2022
6. Marketing and Branding Sector Director Assistance 2022 till Now :

- Follow up the work of the directors of the units affiliated to the sector.
- Follow-up sector projects with unit managers
- General supervision of the secretarial department of the ED.
- Assist in the development and execution of strategic initiatives and projects
- Attend meetings, take notes, and prepare meeting minutes and follow-up action items.
- Help ED by providing analytical and specialized administrative help to relieve them of complicated details and advanced administrative responsibilities.
- Providing administrative assistance, such as writing and editing e-mails, drafting memos, and preparing communications on the ED behalf.
- Organizing meetings, including scheduling, sending reminders, and organizing catering for CEO Events.

Rigenal Sales Manager at KIA Motors
  • Saudi Arabia - Riyadh
  • January 2011 to July 2022

• Sales, both direct and via distributors.
• Development of distributor fleet departments
• Preparation of tender and bulk sales proposals
• Analysis of competitor actions, pricing and product offering
• Preparation of annual operational planning templates related to product and pricing
• Preparation of fleet market share analysis reports for periodic review and annual planning
• Possess Contact Management / CRM computer knowledge ( Reynolds & Reynolds preferred) for completion of day to day work plan activities
• Possess effective negotiating skills that maximize dealership profit opportunities without sacrificing client satisfaction
• Properly and effective demonstrate vehicle benefits and attributes to prospective clients
• Introduce customers to the Service Department emphasizing to customers the quality and efficiency of the dealership's service operations
• Constantly grow and maintain a (loyal) customer base
• Inventory Management - Booked cars
• Sales Policies Management - Demo utilization, process and system management
• Sales Planning with General Manager -Sales & Marketing
• Customer Experience within the Sales environment
• Training to Sales Executives.

Media Consultant at Ministry Of Interior - National Information Center
  • Saudi Arabia - Riyadh
  • January 2010 to August 2010

- Advise and Support Media Campaign for e-Services Projects
- Draw Guidelines for the Client Public Relation Staff on Media Relations Activities, like:

- Establishing a process (Front line office) for receiving calls from Media. Determine appropriate action, deal with request and do follow-up if necessary.
-Responding to and managing requests for Media Experts and Speakers on a wide variety of topics.
- Establishing and maintaining networks with media contacts.
-Writing, editing, formating and distributing Announcements and News Releases.
- Ensuring accurate and sensitive release of material for publication.
- manage design and printing of Media materials including brochures, posters, and programs.

Deliverables Or Expected Result

- Advise and develop Publishing Policy
- Advise and develop Public Relations strategy
-Advise and develop communication strategies
- Initiate, plan and consult on the general ‘Client look’ for keeping Client display units up-todate.
- Create communication plans
- Advise and develop Media Sponsor Agreement

Other Special Requirements

-Work experience in an government environment is a definite asset
-Experience with graphics production, color print process, desktop publishing and word
processing

Marketing & PR Media Consultant at Saudi messages Trading Services Co.
  • Saudi Arabia - Riyadh
  • January 2005 to February 2009

- Conducting one-to-one consultations with clients, most commonly face-to-face, but also more frequently via telephone.
- Looking in detail at past skills and working experience to help clients identify their strengths, weaknesses, career motivation and goals.
- Supporting teams and individuals through periods of organizational change.
- Advising on career change or development by enabling clients to assess their skills and abilities, explore options for learning and work, and create action plans to take steps to implement decisions.
- Helping people to understand and identify their skills, abilities and interests and to make decisions based on what is suitable for their lifestyle and circumstances.
- Making recommendations and discussing options based on psychometric test results and other information supplied by clients to assist them in making informed decisions suitable to their personal circumstances.
- Coaching and motivating clients to make career decisions, encouraging and congratulating them on any improvements made and setting new targets.
- Organize marketing events such as road shows, seminars and exhibitions.
- Manage allocated budgets in various marketing areas and vendor relationships.
- Develop and implement marketing plan.
- Review branding, positioning of the company to ensure impact and awareness.
- Making appropriate recommendations for the strategies that best suit their current and future needs.
- Manages day-to-day product or service marketing activities for new and existing products or services.
- Develops and implements internal and external marketing materials, programs, and processes such as flyers, brochures, promotions, direct mail, merchandising, and advertising to help achieve sales force business goals through effective marketing materials and programs.

Head of Sales & Marketing at YOUSEF AL-FADDAGH Trading Est.
  • Saudi Arabia - Riyadh
  • March 2006 to January 2008

• Daily follow up with the sales team Managers and Supervisors.
• Direct the hiring, training, and performance evaluations of marketing and sales staff.
• Devise and implement sales strategies, special promotions.
• Build and Develop a new Marketing Strategy and business plan to the Co.
• Build and Develop a new Sales and Marketing Department.
• Manage allocated budgets in various marketing and sales areas and vendor relationships.
• Manage and support Big Deals on Regional basis utilizing all required resources to win those deals.
• Managed and developed products and service related to IT solution.
• Opened new Market chancels..
• Extended business and open new branches to the western and eastern regain of SA.
• Carry out market research, customer surveys, marketing materials( including leaflets, posters and flyers), Trade Show & Seminar events.
• Prepared, Managed, implanted the Marketing companies for the years of 2006-2007.
• Application of marketing plans and advertising campaigns with advertising agencies.
• Assist in developing an evaluation process to gain feedback from customers.
• Assist in setting targets, assign quotas, and follow-up on implementation.
• Submit reports to top management on regular bases.
• Managed before I left the Co. more then 30 employees, three Sales Managers, and Marketing Manager and all were reporting to me directly.

Call Center Manager at Saudi Telecom Co.
  • Saudi Arabia - Riyadh
  • October 2004 to February 2006

• Manage and coordinate Consumer Marketing research activities and to manage external resources (including internal or external call centers) as well as research agencies that we work with.
• Implement & manage the research needs for marketing clients across the consumer directorate.

• Implemented & managed the research needs for marketing clients across the consumer directorate.
• Manage and follow up external agencies creating an excellent working relationship between them and STC.
• Managing & implementing yearly Market Research activities to the Maintaining Department.
• Implemented the Marketing and Business Plan, And manage it closely with employees and get the feedback quarterly to head department.
• SERVING Preferred Clients (VIP) at the Sales Department.
• Monitoring of quality of service levels and customer satisfaction with service and support.
• Build and manage the operations of a telecomm company offering voice and
data services to both retail and business customers within the Saudi Telecom co.
• Monitoring of quality of service levels for VIP customer satisfaction with service and support.
• Build strong relationships with VIP Customers.
• Collect Customer's improvement needs, stewarding the single involved Global Services teams and facilitating internal processes to the Customer's Satisfaction agencies.

Education

Master's degree, Marketing Management
  • at Institute of Public Administration
  • May 2004

( with grad of B) Courses I have taken:· Marketing Management.· International Marketing.· Product Management.· Industrial Management.· Marketing Research.· Promotion.· Distribution.· Quantitative Method.· Managerial Accounting.· Business Communication.· Application of Personal Computer. · Consumer Behavior.

Bachelor's degree, International Studies "Specialized in Business Field"
  • at University of Nebraska at Omaha
  • May 2002

ready for sending

Diploma, Advanced Secretary Program
  • at Institute of Public Administration
  • April 1994

Secretary Program

Specialties & Skills

Managing Employees
External Clients
Business Relationship Management
Public Speaking
Public Relations
Fluent in writing and speaking Arabic and English. Knowledge of Windows, Excel, Microsoft Word,Power

Languages

English
Expert
Spanish
Beginner