Assistant Manager
SKP Group
Total des années d'expérience :11 years, 8 Mois
• Handling the Marketing and Sales operations part of BPM practice of SKP Group
• Handling the team of 5 people who are responsible for sales operations of SKP.
• Responsible for defining, analysing and communicating key metrics and business trends for the sales teams across the globe
• Analysis of sales pipeline, forecasting and productivity reports for global sales leaders and senior management
• Responsible for planning and executing the Sales target plans for Sales, Pre Sales and Account Management teams
• Analysis of data for patterns, investigate root causes and work with Director of Sales and sales leaders to proactively address them
• Conceptualization and implementation of automated tools using MS Excel to help enhance the efficiency and effectiveness of sales teams
• Creating new reports and dashboards in Excel and manage the existing reports and dashboards
• Conceptualize and implement business processes to help enhance the productivity of the sales team
• Work closely with IT/Business Applications team to define business requirements and ensure effective business user acceptance testing
• Research- Lead the team who Conduct research and analysis of company, executive profiles, financial analysis and competitor intelligence
• Ensure that sales specific requirements, business work flows; business processes required to support the direct sales organization can be implemented.
• Assist the sales teams for Go to Market strategy with the help of intelligence and research reports.
• Working with vendors for Social media marketing.
Achievements:
• Streamline the process and team of Sales enablement & operations at SKP
• Got two promotions in one year
• Introduced an innovative SharePoint repository for easy retrieval of legacy and marketing collateral for global access.
• Identify and negotiate with Third party venders for Email marketing tool, CRM and database
• Handled the team of Research Analyst for Zensar for the verticals like Manufacturing, Retail, BFSI, Healthcare, Telecom etc. in the APAC, Middle East, Australia, Singapore, US, UK & Europe region to assist in Sales Support Activities.
• Headed the CRS Team (Client Research Team) of Zensar to prepare the client presentations and research documents.
• Update Marketing activity tracker, pipeline, utilization reports on a regular basis Produce actionable marketing dashboards
• Successfully initiated, executed and delivered research projects involving market assessment & sizing, competitive analysis, bench marking, financial modelling, point of views, competitive intelligence, strategy formulation and industry/sector analysis etc.
• Prepared the reports which contain insights on business trends, industry drivers and processes, key players and competitive environment.
• Provided Market analysis, estimate size, growth, profitability and market shares report to BDM’s
• Identified the new business opportunities, market characteristics, strategic fit, and competitive advantage for Zensar.
• Tracked emerging technologies, associated processes, niche players, alliance/ partnerships.
• Provided the competitive intelligence on regular basis as well as a custom analysis during the sales cycle, Collateral's, Market &Strategic Insights to Leadership team.
• Acquainted with using tools and databases like - iProfile, OVUM reports, Rainking, Hoovers, IDC,
Zoominfo, OneSource/iSell, Jigsaw, Discover.org, Factiva, Bloomberg, Fundoodata, Vccedge etc
MBA in Marketing