Komal Babar

• Spearheaded the complete design process for an EdTech MVP, ensuring a user-centered approach from initial research to final delivery.
• Engaged with over 50 users through interviews and focus groups, synthesizing insights to align with stakeholder goals.
• Crafted and refined UX/UI flows, conducting iterative usability testing to enhance user experience before launching the MVP.
• Implemented PostHog event tracking to analyze user behavior, driving data-informed design iterations.
• Facilitated a design bootcamp workshop for product and marketing teams, enhancing their understanding of effective design systems and best practices.

• Defined and executed a cohesive product design vision, significantly boosting user engagement and satisfaction.
• Led and mentored a dynamic design team, cultivating a culture of innovation and collaboration.
• Conducted in-depth user research, resulting in the development of intuitive, user-centered designs that resonate with target audiences.
• Leveraged data-driven insights to inform design strategies, leading to measurable improvements in usability and user retention.
• Created detailed wireframes, mockups, and prototypes, facilitating iterative design processes and enhancing stakeholder communication.
• Collaborated effectively with cross-functional teams to align design objectives with business goals, ensuring a seamless user experience.

• Crafted innovative and user-centric product designs that drive engagement and elevate user experiences.
• Conducted comprehensive user research and analysis, translating insights into actionable design strategies that enhance usability.
• Created detailed wireframes and high-fidelity prototypes that clearly articulate design concepts and user journeys.
• Implemented design principles and industry best practices to develop cohesive, visually striking products that resonate with users.
• Partnered with cross-functional teams to ensure alignment on project objectives and foster a collaborative design environment.
• Leveraged feedback and iterative design processes to continuously improve product offerings and user satisfaction.