Komal Saini, Regional Marketing Manager

Komal Saini

Regional Marketing Manager

Anblicks

Location
India - Gandhinagar
Education
Bachelor's degree, Computer Science
Experience
11 years, 2 Months

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Work Experience

Total years of experience :11 years, 2 Months

Regional Marketing Manager at Anblicks
  • India - Ahmedabad
  • My current job since January 2021

I optimized the website for mobile performance and search engine visibility.

Developed unique content to enhance brand presence and awareness on both the website and partner sites.

Tracked and measured the effectiveness of marketing programs Like ABM, SMM, Paid Marketing, and Inbound & Outbound Marketing, sharing successes with relevant teams.

Conducted keyword research for services and solutions pages.

Managed co-marketing initiatives with existing partners and handled email campaigns for sales generation.

Oversaw all partner marketing activities and led a team of marketing professionals, including hiring content writers.

Developed quarterly marketing strategies and compelling content for various campaign elements.

Executed co- marketing plans for strategic US partners and authored techno-marketing blogs, case studies, and releases while collaborating with a graphic designer.

Senior Marketing Executive at eInfochips
  • India - Ahmedabad
  • December 2015 to December 2020

- Evaluated website for mobile performance and optimized for google search engine rankings and visibility.
- Developed unique content for the website and Qualcomm e-commerce platform to improve presence and brand awareness
- Organized and Analysed data and marketing results
- Generated invigorating social media content
- Establish KPIs for all the content.
- Perform content lifecycle strategy and evolution
- Working knowledge of content management systems and blogging platforms
- Creating highly technical content in the semiconductor and IoT domain
- Worked with technical teams of all-writing levels and offered suggestions to improve their writings
- 20% work with the digital edit team - video team, designers, core editors to create socially driven content
- Used a variety of video editing softwares to create short videos with voice over.

Senior Marketing Analyst at Uplers
  • India - Ahmedabad
  • September 2015 to November 2015

- Planning and implementing promotional campaigns
- SEO Audit for an external Australian clients
- Coordinated a client's audit content and report making
- Preparing online marketing campaigns for the quarter
- Quality backlink generation
- Editing and proof read copy

SEO Executive at Zealousweb Technologies Pvt Ltd
  • India - Ahmedabad
  • April 2013 to August 2015

- Organized and analyzed marketing data and results.
- Researched keywords relevant to marketing efforts of clients
- Created a wide range of different marketing materials (PPT Presentations)
- US/Uk and German-based client communication w.r.t the requirement of website based business generation
- SEO-oriented implementation - On-page / Off-page optimization
- Worked on High traffic generation and keywords rankings for USA, UK and Germany projects
- Quality backlink generation
- Maintained brand and engagement ratio in social media platforms
- Initially developed my basics as a fresher in SEO industry

Education

Bachelor's degree, Computer Science
  • at Jaipur National University
  • June 2012
High school or equivalent, Computer Science
  • at Kendriya Vidyalaya
  • May 2008

Specialties & Skills

Content Strategy
Partner Marketing
Digital Marketing
Social Media Marketing
inbound marketing
paid marketing
supervising experiences
partner marketing
account based marketing
outbound marketing
content marketing

Social Profiles

Personal Website
Personal Website

URL removed due to policy violation. Please contact support for further information.

Languages

English
Expert
Hindi
Native Speaker

Hobbies

  • Sports/Dance/Traveling