Marketing Manager
Golden Link Company
Total years of experience :10 years, 7 Months
• Successfully branded the image of the business as well as its guidelines.
• Developed a full-fledged marketing plan for launching of the Ecommerce platform Wafir service.
• Developed different sponsorship packages for current and potential vendors.
• Liaised with external agencies to design and develop forthcoming launching events and campaigns to ensure smooth implementation.
• Developed and implemented new channels for communication with customers including social media platforms, etc.
• Coordinated with other companies for exclusive offers for Wafir service.
• Liaised planning and launching date with Telecom Company due to partnership agreement.
• Worked with App developers for the designing stage/implementing stage of the app.
• Sorted out different marketing strategies on providing services for current and future vendors.
•Developed annual marketing plans for 3 divisions, & ensured its execution.
• Successfully rebranded 3 business units, in the form of company name, licenses and business collateral's for each, along with creating their corporate identity.
•Oversaw new product launches to improve sales, including creating brand awareness through marketing campaigns, advertisements & so on.
• Liaised with external agencies to design and develop forthcoming events and campaigns and ensure smooth implementation.
•Developed and implemented new channels for communication with customers including social media platforms, brochures, etc.
• Created and attend events for, and on behalf of the business.
• Created a harmonious and team working environment, and provided coaching to enhance knowledge, skills and abilities.
• Staying up to date with the requirements of the showrooms, the presentation of the showrooms as well as its collateral's.
• Executed promotions and ad campaigns, monitoring, pricing and merchandising objectives through all channels.
• Developed marketing strategies and annual plans of Hassan’s as well as its existing brands.
• Enhanced market share and grew client base through advertising campaigns, and aligning them with each department's objectives such as Hassans Optician, Eye Boutique, Yessayan jewelry, and Hearing Aid Department.
• Accomplished marketing objectives by planning, developing, implementing, and evaluating, advertising campaigns.
• Directed and supervised implementation of media deals in coordination with the Marketing team, in house graphic designer and external agencies.
• Created brand identity tools to help better with the company exposure, and coordinated all events, store openings, and yearly sales activities with the marketing team.
• Created and coordinated yearly plans with international brands associated with Hassan's, such as RayBan, Chloe, Prada to name a few.
• Planned and executed all digital marketing campaigns, website materials, and monitor in house social media platforms.
• Ensured implementation of TSC Group of Restaurants policies and processes in order to achieve the Marketing Department’s objectives.
• Developed and implemented the overall marketing plan, and monitor its execution to ensure the success of the objectives and activities.
• Managed and controlled the Marketing budget for all TSC group of restaurants.
• Executed campaign effort in order to attract and retain customers by identifying uniqueness in each brand.
• Ensured that all Marketing Communication initiatives such as advertising, promotion campaigns, giveaway items, Social Media etc, are executed in line with the marketing strategy.
• Managed public relations and create strong relationships with external organizations and agencies.
• Managed all social media accounts for TSC Group of Restaurants and ensured that the brand image is maintained throughout; updated all accounts according to the company’s needs for the accuracy of information transmitted through these channels.
* Promoted to Senior Marketing Executive*
• Rebranded Alshaya Enterprises from Alshaya Trading Company, along with each of its business units across the GCC.
• Dealt with Marketing/Advertising agencies to execute annual plans for each of Alshaya Enterprises divisions.
• Devised and presented Marketing communication programs and strategies for all divisions across the GCC countries.
• Managed promotional activities to endorse products.
• Created and developed new innovative ways to communicate the company's message to new and existing customers.
• Contributed to the annual sales through creating and initiating marketing plans.
• The making of brochures, websites, press releases and social media feeds.
• Coordinated and monitored marketing campaigns to ensure appropriate execution.
• Controlled and Managed Social Media Accounts for clients.
• Total involvement in art designs in various projects such as social media, brochures, and campaign artworks and so on.
• Communicated with clients for integration and creation of marketing strategies.
• Presented creative ideas for social media posts and video clips.
• Created and edited ideas for script writing, for filming documentaries and short animation commercials.
• Location visits for filming and photo sessions.
• Stylist and assistant creative director for the making of an official Kuwaiti Film.
• Responsible of the marketing execution of "Kan Refeeji".
• Arranged with reporters for press releases and press conferences.
• Comprehensive Public Relations which included interviewing and selecting people.
• Updated and edited posts for social media networks, website, and YouTube.
• Achieved targets and meeting deadlines for other projects at hands.
• Updated internal leaflets and brochures that are distributed in all Zain Branches.
• Part of creating a new logo for Ramadan Promotions project.
• Updated and Monitored Zain’s Website promotional and content corrections.
• Part of the quality assurance and service control unit for the branches.
• Social media monitoring and content control.
Bachelor of Arts Gulf University for Science and Technology, Kuwait • Visual Communications
•IGCSE System (Estimated graduation
