Lilit Megrian

• Directed all aspects of the platforms development, from strategic planning to execution,
aligning with its yearly goals.
• Developed content strategies that integrated cultural storytelling and digital media to increase
engagement.
• Established collaborations with cultural organizations and academic institutions to expand the
platforms reach and impact.

• Guided clients through the design process, from initial consultation to final delivery.
• Transformed brand strategies into visually compelling design elements, including logos,
typography, and marketing materials.
• Maintained clear communication with clients, providing updates and making adjustments
based on feedback.

• Developed high-impact branding for major events, significantly contributing to their success.
• Created visual systems for video content, achieving 2B+ views across multiple platforms.
• Ensured brand consistency by reviewing and approving all visual content prior to release.
• Mentored junior designers, fostering a culture of growth and development within the team.

• Designed digital assets for various purposes, including homepage features, landing pages,
social media content and label designs.
• Enhanced brand presence on international retail platforms such as Amazon, Carrefour, Tesco,
and Instashop.
• Managed product imagery, optimizing visuals to drive increased sales and showcase products
effectively.