Maged Ghaly

• Maneuvered the existing business forward by identifying new, profitable opportunities/strategic partnerships aligned with company objectives, market trends and cost and markup factors.
• Devised commercially focused approach to continually optimize opportunities, accurately reviewed the success of recent campaigns, financial viability of potential new products covering budgets, expenditures, R&D appropriation, and expected ROI and P&L forecasts.
• Drove marketing activity and revenue, performed negotiation of long-term contracts with vendors and distributors and developed detailed forecasts for short/long term horizon of existing products.
• Organized and aided tactical resources to sales teams/distributors/ partners with an intention to increase revenues, expand market presence and establish a service focused environment.
• Generated market awareness by implementing various promotional schemes for products and services in liaison with advertising and promotion managers.
• Continually looking at improving contract profitability by undertaking detailed financial analysis, contract reviews, management reporting, budgeting and forecasting.
• Maximizing financial performance by developing an 'industry leading' commercial team, allocating the appropriate level of skilled commercial resource and ensuring the delivery of quality standard which is consistent with both WA Health and Serco standards.
• Attending contract management team meetings and finance team meetings; providing rigorous financial management measures to make informed decisions and ensure the business is well placed to support future expansion plans.
• Developed strategic plans with due consideration for elements of consumer segmentation and positioning including pricing strategies, with the goal of maximizing the firm's profits and ensuring customer satisfaction.
• Maneuvered the existing business forward by identifying new, profitable opportunities/strategic partnerships aligned with company objectives, market trends and cost and markup factors.
• Devised commercially focused approach to continually optimize opportunities, accurately reviewed the success of recent campaigns, financial viability of potential new products covering budgets, expenditures, R&D appropriation, and expected ROI and P&L forecasts.

Key Responsibilities:
Developed strategic plans with due consideration for elements of consumer segmentation and positioning including pricing strategies, with the goal of maximizing the firm's profits and ensuring customer satisfaction.
• Maneuvered the existing business forward by identifying new, profitable opportunities/strategic partnerships aligned with company objectives, market trends and cost and markup factors.
• Devised commercially focused approach to continually optimize opportunities, accurately reviewed the success of recent campaigns, financial viability of potential new products covering budgets, expenditures, R&D appropriation, and expected ROI and P&L forecasts.
• Drove marketing activity and revenue, performed negotiation of long-term contracts with vendors and distributors and developed detailed forecasts for short/long term horizon of existing products.
• Organized and aided tactical resources to sales teams/distributors/ partners with an intention to increase revenues, expand market presence and establish a service focused environment.
• Generated market awareness by implementing various promotional schemes for products and services in liaison with advertising and promotion managers.
• Hired, trained and motivated team to achieve and exceed defined objectives across a variety of areas. Fostered open communication to align strategic business direction and action-plans with key marketing strategies for resource optimization.

Key Responsibilities
• Provided reception services for Guests to contribute to an overall exceptional experience from check-in through check-out.
• Courteously answered inquiries and accepted reservations for late check in and early check out of guests, by accurately communicating hotel rates/ information and applying suggestive selling techniques to increase occupancy and revenue.
• Greeted and directed incoming visitors in a professional, friendly and hospitable manner as well as efficiently dealt with guest payments, ensuring accuracy of billing and handling all complaints and emergency situations that arise.