مها أحمد

• Coordinated with subcontractors and suppliers to align pricing and execu'on feasibility.
• Contributed to both government and private sector project opportuni'es.
• Generated and managed a pipeline of 150+ qualified leads through direct networking and market outreach
• Successfully handled 30+ full quota'ons, conver'ng mul'ple opportuni'es into ac've nego'a'on stages
• Contributed to securing projects ranging from 50K to mul'-million AED scope

negotiation, and
business acquisition.
 Led cross-functional coordination between clients, consultants, suppliers, subcontractors, and project stakeholdersto support
commercial growth objectives.
• Generated and managed qualified project opportunities across residential, commercial, fit-out, renovation, and government sectors, strengthening
the company sales pipeline.
• Developed strategic relationships with consultants, developers, contractors, suppliers, and decision-makers, creating new business opportunities
and referral channels.
• Generated more than 150 qualified business leads through networking, referrals, relationship management, and market outreach initiatives.
• Produced and coordinated 30+ commercial quotations, BOQs, pricing proposals, and tender submissions supporting business growth objectives.
• Managed the complete sales cycle from lead generation through proposal submission, commercial negotiations, and contract discussions.
• Conducted client meetings, site visits, presentations, and opportunity assessments to identify and secure new business opportunities.
• Coordinated with suppliers, subcontractors, consultants, and technical teams to ensure commercially competitive and technically compliant
proposals.
• Supported branding, digital marketing, content development, and market positioning initiatives.
• Contributed to project opportunities exceeding AED 20M across fit-out, MEP, renovation, and construction sectors.

Sales & Business Development Manager - Fit-Out, Joinery & Interior Design

Job Description / Key Responsibilities:

Led business development and sales operations for turnkey fit-out, joinery, carpentry, and interior design projects across residential, commercial, retail, hospitality, and corporate sectors.

Identified, qualified, and secured new business opportunities through networking, market research, client meetings, and project referrals.

Built and maintained strong relationships with contractors, consultants, architects, designers, real estate developers, facility managers, and procurement teams.

Prepared and presented proposals, BOQs, project quotations, technical presentations, and design solutions tailored to client requirements.

Collaborated closely with the design, engineering, estimation, and project management teams to ensure accuracy in pricing, timelines, and execution strategies.

Managed the entire sales cycle from lead generation to negotiation, contract signing, and handover to the project team.

Negotiated terms, commercial agreements, and project contracts to secure profitable deals and long-term partnerships.

Monitored project pipelines, follow-ups, client feedback, and sales forecasting to ensure consistent revenue growth.

Attended site visits, technical meetings, and design reviews to evaluate project requirements and offer optimal solutions.

Developed and implemented strategic sales plans to expand market presence and increase brand visibility.

Strengthened the company’s market positioning by attending industry exhibitions, networking events, and supplier meetings.

Ensured client satisfaction through regular communication, problem‐solving support, and post-project follow-up.


Key Achievements:

Successfully acquired and closed multiple fit-out and joinery projects with major clients.

Increased company revenue by expanding client base and securing repeat business contracts.

Enhanced bid accuracy and reduced proposal turnaround time by improving coordination between sales and technical teams.

Strengthened the company’s market presence through strategic partnerships and targeted outreach.

• Led business development and secured high-value fit-out and interior contracts.
• Managed full project lifecycle from client acquisi'on to handover.
• Handled authority approvals (DM, Civil Defense, DEWA).
• Prepared BOQs, pricing, and commercial proposals.
• Coordinated with engineers, contractors, and suppliers.
• Delivered mul'ple residen'al and commercial projects with strong client sa'sfac'on.

• Secured fit-out, renovation, and interior design opportunities across residential and commercial sectors through proactive business development
activities.
• Managed complete project lifecycles from client acquisition through execution and final handover.
• Coordinated authority approvals including Dubai Municipality (DM), Civil Defense (DCD), and DEWA, supporting project delivery and compliance.
• Produced BOQs, commercial proposals, project budgets, and pricing structures supporting project acquisition efforts.
• Built strong relationships with consultants, contractors, suppliers, and project stakeholders, contributing to repeat business and client retention.
• Delivered projects while maintaining client satisfaction, quality standards, and commercial objectives.

• Developed sales strategies targe'ng B2B and B2C markets.
• Generated leads and closed renova'on and fit-out projects.
• Nego'ated contracts, ensuring profitable margins.
• Expanded business network across developers and consultants.

• Developed and implemented business development strategies targeting B2B and B2C sectors, increasing market reach and opportunity generation.
• Generated qualified leads and converted opportunities into profitable fit-out and renovation projects.
• Negotiated commercial agreements while protecting project margins and business objectives.
• Expanded professional networks through developers, consultants, property owners, and strategic partnerships.
• Supported proposal preparation, client presentations, and contract negotiations.

Sales Manager - Real Estate (Dubai - Developers & Off-Plan Projects)

Job Description / Key Responsibilities:

Managed complete sales operations for off-plan and ready properties across major Dubai developers including Emaar, Damac, Nakheel, Sobha, Danube, Azizi, and others.

Acted as the main liaison between the company and developers, ensuring updated project information, pricing releases, availability sheets, payment plans, and commission structures.

Led a sales team to generate leads, nurture clients, conduct property presentations, arrange site visits, and close high-value deals.

Developed strategic sales plans to target investors, end-users, and high-net-worth clients across UAE and international markets.

Built and maintained strong relationships with developers, channel partners, and broker networks to increase inventory access and deal flow.

Conducted daily follow-ups, client qualification, needs assessments, and investment advisory based on client profiles.

Presented property options, ROI calculations, market trends, and investment strategies to guide clients toward making informed decisions.

Negotiated pricing offers, payment terms, and contract conditions to successfully finalize sales while ensuring high profitability.

Oversaw documentation for reservations, booking forms, sales agreements, compliance, and post-sales support.

Monitored real estate market trends, new project launches, and competitive developments to stay updated and provide accurate insights.

Achieved monthly and quarterly sales targets by implementing effective marketing strategies and engaging in proactive lead management.

Coordinated with marketing teams to design campaigns, property listings, social media promotions, and lead-generation initiatives.

Attended developer launches, brokers’ meetings, property tours, and events to maintain strong industry connections.


Key Achievements:

Closed multiple high-value deals with leading Dubai developers.

Generated consistent monthly revenue by converting both local and international leads.

Successfully expanded client portfolio and built long-term relationships with investors and corporate buyers.

Achieved top sales rankings and secured preferred broker status with key developers.

• Led and coached the sales team to exceed targets.
• Managed residen'al and commercial property sales.
• Developed sales strategies and expanded client base.
• Closed high-value deals and built strong client rela'onships.
• Coordinated marke'ng campaigns for lead genera'on.
• Reported performance and market insights to management.

• Led, trained, and developed sales teams to consistently achieve and exceed performance targets.
• Increased client acquisition and market penetration through strategic sales initiatives.
• Built long-term client relationships resulting in repeat business and referral opportunities.
• Coordinated marketing initiatives supporting lead generation and sales conversion.
• Reported sales forecasts, KPIs, and market intelligence directly to senior management.

Sales Manager - Import & Export (Home & Office Furniture)

Job Description / Key Responsibilities:

Managed end-to-end international sales operations for home and office furniture across GCC, Middle East, and Asian markets.

Built and maintained strong relationships with overseas suppliers, manufacturers, and key accounts to ensure consistent supply, competitive pricing, and high-quality product lines.

Oversaw the full import and export cycle including sourcing, negotiations, shipping coordination, logistics follow-up, customs documentation, and delivery timelines.

Developed strategic sales plans to expand market share, increase revenue, and achieve monthly and quarterly sales targets.

Conducted market research to identify new global suppliers, trending furniture collections, and emerging opportunities across B2B and B2C channels.

Led a sales team to drive performance, maximize conversions, and close high-value deals with distributors, wholesalers, retailers, and project clients.

Presented detailed product proposals and pricing packages to clients, ensuring competitive and profitable margins.

Managed order pipelines, forecasting, and inventory planning to guarantee product availability and timely fulfillment.

Coordinated with logistics, warehouse, procurement, and finance teams to ensure seamless import/export operations.

Attended international trade fairs, exhibitions, and supplier meetings to source new collections and strengthen business partnerships.

Negotiated contracts, payment terms, and commercial agreements to support business growth and operational efficiency.

Ensured compliance with import/export regulations, quality standards, and company procedures.


Key Achievements:

Successfully increased sales revenue.

Expanded product portfolio by sourcing new suppliers and trending furniture lines.

Closed high-value contracts with major retail and corporate clients in the EGYPT /GCC.

Improved supply chain efficiency by reducing lead times and optimizing shipment schedules.

• Managed interna'onal B2B sales across the GCC and Middle East.
• Oversaw full import/export cycle (sourcing, logis'cs, nego'a'ons).
• Built strong supplier and client rela'onships.
• Led team performance and closed high-value deals.
• Managed forecas'ng, inventory, and order pipelines.
• Atended interna'onal exhibi'ons and supplier mee'ngs.

• Managed international B2B sales activities across GCC and Middle East markets.
• Built relationships with distributors, suppliers, wholesalers, and project clients supporting market expansion.
• Led business development initiatives contributing to revenue growth and commercial expansion.
• Managed commercial negotiations, sourcing activities, logistics coordination, and key account relationships.