Mahn Han, GoToMarket Manager

Mahn Han

GoToMarket Manager

HERE

البلد
الإمارات العربية المتحدة - دبي
التعليم
ماجستير, MBA
الخبرات
19 years, 1 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :19 years, 1 أشهر

GoToMarket Manager في HERE
  • كوريا الجنوبية
  • يوليو 2014 إلى أغسطس 2016

 Capture market requirements and develop Korea sales strategy for Here Auto/SDK (connected, on-line navigation) and related automotive services (traffic and on-line contents)
 Develop corporate partnerships and road-maps to provide and expand future Automotive Connected Services in Korea.
 Provide technical strategy and consulting on global connected content (traffic, fuel/EV, weather, on-line contents) and autonomous driving content (HD map, ADASIS).

Vehicle Line Director في GM
  • ألمانيا
  • أبريل 2008 إلى أغسطس 2012

Vehicle Line Director, Compact Cars
 Led the global launch of Orlando MPV7, Cruze Hatchback and Stationwagen across 130+ markets at
11+ global manufacturing locations including US and China, solving multitude of pre-launch issues
across all functions, including Engineering, Design, Quality and Manufacturing.
 Maintain balanced program financial through controlling design/engineering/tool changes (budget in
excess of $20 Mil), leading cost reduction projects (Lifetime saving in excess of $20 Mil) and adding
profitable features to include in the vehicle life-cycle.
 Focused the Korean Project team (peak 12 direct reports and 60+ indirect reports) on end-consumer
requirement of major sales region while balancing marketing feature and price of Cruze- resulting in
Car of the Year (COTY) award by NADA, AutoBest and 5 countries.
 Managed 3 generations of Chevy Compact cars - Lacetti, Cruze and next-gen Cruze. As core
member of next-gen Compact Car Architecture, representing Chevy customers across Europe and
Asia. Experienced in managing complete vehicle lifecycle from cradle to grave.
 Mentored 2 direct report managers, guiding them to promotion to director positions.
 Established GM’s strategic portfolio response to Europe CO2 legislation, separating CAFE legal
requirements plans from market competitiveness requirements, through focusing on individual EU
member’s legal/taxation requirement while balancing cost increase.

Sales Director and Country Manager في Visteon UK
  • كوريا الجنوبية
  • مارس 2005 إلى فبراير 2008

 Starting as Account Manager in Jan.2005, managed all Korea OEM accounts including Hyundai/Kia, GMDAT, Renault-Samsung and Ssangyong
 While mainly focused on Electronics products, expanded Korea business by adding Lighting products with new customer, GM.
 Managed entire value-chain, including Sales, Customer Quality, Supplier Quality, Logistics in Korea and overseas operations (US, China, India, Europe).
 Established Electronics assembly footprint in Korea to better serve Korea OEM requirements.
 During the 2 year expansion, hired over 15 key personnel (sales, engineering and manufacturing) from interviewing over 100 potential candidates.

Product Marketing Manager في Visteon UK
  • المملكة المتحدة - لندن
  • يناير 1999 إلى مارس 2005

 Starting as Business Planner in Jan.2001, handled quotations for multimedia products, including
Digital/Satellite/MP3 Radio, DVD entertainment system, Voice recognition, Navigation and HMI
(Human Machine Interface)
 Engaged all Europe based OEMs on multimedia and infotainment strategy, customer requirements,
legal requirements (including driver distraction) and future technology trends.
 Successfully added VW Group and BMW by competitively bidding on key multimedia technologies, engaging OEM’s Purchasing, Engineering, Marketing and Advanced Planning.

Component Engineer في Halla Electronics
  • كوريا الجنوبية
  • يوليو 1995 إلى أكتوبر 1998

 After 1 year training in Dearborn at Ford Motor Co, designed core components for instrument clusters
 Assisted in many joint Korea-US instrument cluster development projects for Hyundai Motors Co.

الخلفية التعليمية

ماجستير, MBA
  • في Warwick Business School
  • مايو 2008

ماجستير,
  • في Warwick Business School
  • مايو 2008

بكالوريوس, Mechanical Engineering
  • في Rensselaer Polytechnic Institute
  • يونيو 1995

Note: 4 years leave of absence due to Army service

Specialties & Skills

Automotive
B2B Marketing
B2B Sales
Program Management
ELECTRONICS
LIGHTING
LOGISTICS
MARKETING
NETSCAPE NAVIGATOR
QUALITY
STRATEGIC

اللغات

الكورية
اللغة الأم
الانجليزية
اللغة الأم
الفرنسية
مبتدئ
الالمانية
مبتدئ