Account Manager
Memac Ogilvy
مجموع سنوات الخبرة :18 years, 2 أشهر
o Demonstrate effective change management leadership and take an active role in facilitating and supporting change.
o Adhere to the principles of Sales and Service Management practices, coaching employees to setting goals, forecasting accurately, establishing action plans, and track results.
o Support employees in their personal and professional development by utilizing tools and resources available
o Promote a fair and equitable environment that supports a diverse workforce and encourages the team to achieve common goals and objectives.
o Create and foster a cohesive team and promote appositive work environment.
o Participate in the recruitment and selection process for all hires to ensure a highly diverse qualified workforce to achieve business objectives
o Lead and apply the Coaching Practices and follow up on action plans to improve the overall employee experience.
o Coach employees and know how to lead high performing teams, communicating well, and taking the time to coach and develop Leverage and promote available Reward & recognition programs.
o Maintain strong relationships with partners by sharing best practices, knowledge and leveraging expertise
Accountabilities to the Customer include:
o Lead, and coach the team on strategies and tactics to improve the overall client experience.
o Listen to customer calls to support employee coaching and identify opportunities to improve the overall customer experience
o Coach to ensure client problems are handled appropriately and personally participate in the negotiation and resolution.
o Mobilize and utilize resources within the channel and all business partners to deliver on the call center experience for customers
o Accountabilities to the Shareholder and Community include:
o Participate in the planning process and execution business activities, review and communicate results and adjust tactics accordingly.
o Adhere to the principles of Coaching Practices coaching employees to setting goals, forecasting accurately, establishing action plans, and tracking results.
o Demonstrate effective change management leadership and take an active role in facilitating and supporting change.
o Adhere to professional practices and standards in order to maximize returns and operational efficiency.
o Maximize productivity by achieving planned adherence.
o Ensure service levels are achieved.
o Lead team to achieve Operational Excellence andRisk Mitigation objectives.
o Demonstrate through action, communication and coaching the operational, risk and compliance standards and foster the operational.
o Ensure employees are in compliance with Industry and Company Codes of Conduct.
o Ensure employees understand and apply line of business and call center operating policies and procedures.
o Ensure compliance with Self Assessment Programs
o Identify, mitigate and report on risk issues per enterprise policy/guidelines and ensure appropriate escalation processes are followed.
o Actively promote the company image within the community through participation and leadership in community business groups, initiatives, fundraisers, community events, etc.
oDevelop an annual marketing plan. Which should detail the year’s activity to meet agreed hospital objectives.
oPrepare marketing department budget.
oBudget management. To deliver all marketing activity within the agreed budget.
oCreating and maintaining the organization’s brand and corporate Identity.
oTo develop a clear and differentiated brand positioning differentiate us from competitors.
oResponsible for the marketing of hospital services to the right market.
oResponsible for the design and production of all marketing materials of the hospital such as brochures, fliers, etc.,
o Overseeing the development of the hospital’s corporate website.
oTo hire train and make performance appraisal for marketing and PR employees.
o work with the PR team and external agencies to develop and implement a hospital specific PR plan.
oProviding competitors analysis
oDetermine the selling points of the hospital then formulate advertising themes, slogans, and logos
oMaking sure that the staff is aware of hospital services.
oTo conduct regular follow-up of all the hospital clients who have received our information folder
oTo take round in the hospital and take a personal feedback from the patient and relative at a regular interval
oTo help in preparing the patients satisfaction survey forms through manual or electronic forms
oAnalyze the results of the patient satisfaction survey and provide the hospital management with recommendations
oMonthly detailed report of the activity should be submitted to the management
oWeekly progress report should be submitted in brief to the management about the activities assigned.
oTo recommend and organize any events that are required to promote a specific service.
oTo manage all aspects of print production, receipt and distribution.
oDevelop and administer marketing database Including client information, mailing list etc.,
oProactively establish and maintain effective working team relationships with all support departments.
Horas Group-Hurghada (Holding Company)
As a Marketing Director I have to create and implement marketing plans for the three Companies under the mother Company (Holding Company) also responsible of Evaluates customer research, market conditions, competitor data and implements marketing plan changes as needed to meet the company objectives as well as position the companies' products and services favorably in the market. Also as a marketing Director I responsible for designing all POS materials, posting and editing content on the Companies' website, Oversees all marketing, advertising and promotional staff and activities. In addition, I should plan programs and events that build relationships between Companies' personnel and the customers, all and everything related to the Marketing lines.
HORAS GROUP (Holding Company)
SAYA Group:
- Grand Fish Restaurants
- Mexican House Restaurant
- Bonjour Café
- Flafel Restaurant
Grand Group:
- Grand GYM
- Ladies GYM
- Kids GYM
Horas Company:
- 41 SPA
Reports To :
The owner
Supervises :
Marketing coordinator
Sales Executive
Deasigners
PR coordinator
Advertising personnel
o Work on the opening ceremony project for the clink (invitations, gift items, presentation, TV, press release, photo shooting, buffet.
o Prospective marketing plan to launch the project throw all the media newspaper, TV. .etc.
(ATL, TTL and BTL strategy).
o Hearing new employees and training them.
o Work on the corporate identity from the beginning, starting from chooses the employees' uniform to caritas the whole layout for the Logo, chocolate brand and POS material (business card, bag, brochure, letter heads, files . . . . etc.).
o Build up a new system to run out the work on new base.
o Research and update all the medical information according the doctors and the Clinic
o Work on a new Facebook account and the website update the medical information, posting, uploading and offers.
o Deal with the incoming Quotations and all the medical suppliers.
o Joining in a successful team work as an active member in the accreditation project that lead our hospital to be the first leader hospital in Kuwait that gained the CCHSA "Canadian Council on Health Services Accreditation".
o Create the whole steps of advertisement creative; Basic lines, Layout and Body copy.
o Review quotations incoming and outgoing
o Accountable for finalizing and proofing of all final layouts
o Provide all graphic design functions and facilitate production of materials.
o Manage and Organize all ‘Advertisement follow up reports’
o Track costs, measure trends, and communicate results, positively re-enforce success and initiate corrective action when appropriate
o Liaison with suppliers to insure timely and accurate quotations and production
o Ensuring that all Visiting Doctors visits are planned effectively
o Coordinates copywriting, design, layout, and production of media relations materials and press packs with advertising coordinator
o Executes press packages, press releases, event calendar communications and all necessary communications to media outlets.
o Work on yearly and monthly media plane as budget.
o Providing all the medical information, layout and the Adds on the hospital medical magazine (Shifa Times).
o work on the hospital website (Editing, posting and updating)
o Manage and Organize all ‘competitors' details reports’.
To buildup my proficiency I was employed as a trainee in leading international agency in Kuwait "Memac Ogilvy" carried out various assignments, such as, writing creative briefs, conducting research, and helping the Client Service Department in their day to day work from March 2009 to January 2010, during I was employed in Dar ALShifa hospital.
o Coordinate all Advertising Updates for our Website
o Manage and Organize all ‘Advertisement follow up reports’
o Building positive and productive relationships with local media
o Answering incoming media inquiries and assist Information
o Assisting with marketing as required
o Works with PR Coordinator to coordinate public relations materials
o Booking Advertisements for clients in news papers, magazines and outdoors
o Create a perfect marketing plane for a new product for customers.
o Answering incoming media inquiries and assist Information
o Building positive and productive relationships with local and international media
o Coordinates scheduling of all campaigns to ensure project completion
o Prepare all clients quotations for POS materials and media booking
o Maintains client relationships.
o Create a perfect marketing plane for a new product for customers.