Franchise Operations Specialist
Patchi
Total years of experience :0 years, 4 Months
• Developed and executed comprehensive communication and marketing plans for seasonal celebrations and tailored strategies to align with diverse cultural contexts across various franchise locations.
• Collaborated with franchise stakeholders to assess needs and preferences for each holiday to ensure effective coordination and alignment of marketing efforts.
• Coordinated with internal creative teams to procure and customize marketing materials, which included social media content, in-store video displays, and promotional collateral such as packaging.
• Demonstrated strong project management skills by successfully overseeing the implementation of marketing initiatives within specified timelines and budget constraints.
• Fostered effective communication channels with franchise partners while ensuring alignment of brand messaging and consistency in marketing activities across regions.
• Monitored and analyzed the performance of marketing campaigns, providing insights and recommendations for continuous improvement and optimization.