Marketing and Leasing Executive
Al Safeer Group of Companies
Total years of experience :2 years, 8 Months
-Devise and launch marketing promotion strategies to improve business.
- Conducted UX Analysis for gaining customer insight.
-Conduct Brand tracking program at all leased outlet and present evaluation to Top management.
- Assist Marketing Manager in Customer Engagement programs.
-Maximize effective in-store branding and in-store activation.
-Assist to ensure that brand image is maintained properly through regular field visits.
-Brainstorm and develop new product promotions and its materials, distribution and measuring its effectives.
-Support for grand store openings and liaison with mall management for procuring effective in mall branding activities.
-Retail Outlets Staff Training on Safeer Loyalty Card (Safeer Plus).
-Liaison between finance, operations and store managers, marketing for proper implementation of annual plans to achieve profitable sales.
-Responsible for cross-promotions, sponsorship and full events management lifecycle.
-Implementation of properties leasing strategies in line with Company Policies.
-Selling of spaces, negotiation of all transactions and finalization of lease contracts.
-Work closely with senior management to identify locations in other malls for in house brands, developing expansion plans, conduct market research and liaison with agents.
-Maintain relations with mall management, dealing with in-mall branding opportunities and managing renewals.
• Worked as a Marketing Intern in Transpek- Silox Ltd (Chemical Company) for Two months (May 2011 to July 2011).
In the research work of Market Research on Zinc Bromide and assessment study on manufacturing Zinc Bromide.
• Worked as a Marketing Intern in Bright Engineering Company Vadodara in their SBU manufacturing solar water heater for Two months (1st June 2013 to 1st August2013).
Assisted in formulating appropriate Market penetration strategy for solar water heater.
-Placement coordinator 2012-2013 -Volunteered in 2nd International Conference by Gujarat Technological University. - Secured Second position in Business Plan Presentation 2013 at Xplore National Level Management Symposium. - Secured Second Position in Movie Management 2014 at Xplore National Level Management Symposium.
-Participated as a Team Leader and won at a State level Business simulation competition 2010. -Secured First Position in Debate competition at NUEVA fest 2010. -Secured First Position as Traffic Solution Presentation Competition at a State Level competition 2011. -Awarded Best Leader award at Navrachna University Youth Festival 2011.